Integrated Marketing Manager

New York City, NY (Hybrid)

$100K/yr – $105K/yrSenior Level6+ years expFull time

Posted 2 weeks ago

Job Summary

Own and drive North America marketing programs for a luxury brand, translating global strategy into local activity, managing budgets and agency partnerships, and leading designer/painter initiatives and sampling projects.

  • Own the Designer Portal and Specification Tool roadmap
  • Lead sampling transformation and related CRM and training efforts

Job Description

Responsibilities

  • Integrated Campaign Execution
  • Develop channel plans for global campaigns across North America, translating global strategy into locally relevant activity for Designers/Architects, Homeowners, Painters/Contractors, Stockists, and Showrooms.
  • Execute integrated campaigns across digital, print, events, in-store, and CRM channels.
  • Manage media and creative agency relationships, including JK&K and ThinkLab, overseeing briefs, timelines, deliverables, and reporting.
  • Prepare campaign performance data and materials for leadership reviews.
  • Lead localization and approvals with UK Brand, Creative, Ecommerce, and Retail Marketing teams.
  • Manage the North America marketing budget and proactively flag variances.
  • Support Growth Acceleration projects through cross-functional coordination.
  • Designer & Painter Programme
  • Lead the sampling transformation project, including creative, pricing, eligibility, workflows, systems, POS, procurement, fulfilment, and finance.

Requirements

  • 6+ years of marketing experience, ideally within a luxury, lifestyle, premium home, or design-led brand.
  • Proven experience managing integrated B2C and B2B campaigns.
  • Strong experience in trade and designer marketing, ideally in interiors, architecture, or design.
  • Experience managing agencies, media partners, and creative production.
  • Familiarity with CRM, performance marketing, and analytics tools.

Preferred

  • Experience with a global brand and international headquarters is an advantage.

Benefits

  • Competitive base salary reviewed annually based on individual performance.
  • Eligibility for an annual performance-based bonus.
  • 15 days PTO increasing with tenure, plus floating holidays.
  • 401(k) plan matched by F&B.
  • Generous staff discount on F&B products.
  • Employee Assistance Program with 24/7 support.
  • Benefits including sick pay.
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Farrow & Ball

Here at Farrow & Ball, we're dedicated to creating a range of richly pigmented paints and handcrafted wallpapers, using only the highest-quality ingredients.Still rooted in Dorset, England, our palette is available in a full range of high-performance interior and exterior finishes. Deepening from subtle neutrals to dark inky hues, our paint is blended with up to five pigments for an extraordinary depth of colour.It’s also here that we craft each roll of our wallpaper with Farrow & Ball paint and responsibly sourced paper. Our traditional printing methods give an exquisitely tactile, almost three-dimensional finish as you seamlessly combine paint and paper in the same space.It began in 1946 with local pioneers John Farrow and Richard Ball. Our founders were groundbreaking in their pursuit of only the finest quality ingredients. From then on, our laboratory forged cutting-edge methods for testing the exceptional colour and performance of our paint finishes. Today the unique Farrow & Ball look transforms modern and traditional homes, large and small, inside and out, around the world. Even with more than 60 showrooms worldwide and a global network of stockists, we’ve never forgotten our local Dorset roots.

Founded in 1946
Wimborne Minster, England, GBR
383 employees (84 in marketing)

Salaries

Posted range

$100K/yr – $105K/yr

Taken straight from the job posting.

See all Farrow & Ball salaries

Marketing Team

Marketing Team Size
28 (7% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.9M
Monthly Google Ads Budget
$6.7K
Traffic Source Mix
Search
48.6%
Direct
44.7%
Referral
3.4%
Social
2%
Paid
1.1%

Headcount Trend

Current headcount: ~383

Recent News

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Integrated Marketing Manager

Farrow & Ball · New York City, NY · Hybrid