Responsibilities

• Own and scale CookUnity's influencer and creator marketing program across priority platforms, ensuring partnerships are aligned with new-customer growth, CAC, payback, and quality goals
• Build the creator operating system from the ground up: creator tiers, sourcing workflows, audience-fit scoring, outreach templates, deal structures, usage rights, tracking standards, and post-campaign readouts
• Manage creator relationships end to end, from first contact to brief, contract, deliverables, content review, tracking, payment, and long-term reactivation
• Turn CookUnity's chefs, menus, product experience, and customer data into creator briefs that give partners specific, useful things to say
• Build a creator community through early tastings, chef access, menu drops, data briefings, and repeatable moments that make creators more invested in CookUnity over time
• Monitor budgets and pacing with rigor; identify performance risks early and reallocate toward creators, formats, and offers with stronger signal
• Use AI and automation to improve speed and quality across creator discovery, audience-fit scoring, outreach personalization, brief development, trend mining, comment analysis, and reporting
• Collaborate with paid social, creative, lifecycle, SEO, product, culinary, and chef partnerships teams to turn creator activity into a repeatable growth engine
• Stay on the frontier of creator marketing, platform shifts, AI tooling, and performance measurement so CookUnity keeps learning faster than the category