FIKA is a modern coffee, wellness, and lifestyle brand inspired by the Swedish tradition of “fika” a daily ritual centered around coffee, connection, and intentional balance.

Originally launched as a consumer beverage brand offering ready-to-drink canned coffee, FIKA has evolved into a premium retail and community-driven experience. Rooted in health, culture, and modern lifestyle, FIKA blends specialty coffee, matcha, functional beverages, curated food offerings, and thoughtfully selected retail products to create a space where people can work, connect, create, and reset.

Job Type

Unpaid Internship(College Credit Eligible + Event/Travel Reimbursement)

Job Description

FIKA is seeking an Influencer & UGC Marketing Intern to support the execution of influencer marketing initiatives across creator partnerships, community ambassador programs, paid and organic campaigns, PR gifting, and experiential activations.

This role offers hands-on experience in creator research, outreach, campaign coordination, brand activations, social-first marketing, and cross-functional collaboration within a fast-growing coffee, wellness, and lifestyle brand. The ideal candidate is highly organized, digitally savvy, culturally aware, and passionate about influencer marketing, creator communities, social media, and modern consumer brands.

Job Duties / Responsibilities

• Research, source, and vet influencers, UGC creators, and community ambassadors aligned with FIKA’s brand across TikTok, Instagram, YouTube, and emerging platforms
• Build and maintain creator outreach databases, contact sheets, and campaign tracking systems
• Develop and optimize outreach messaging templates for email, social DMs, and partnership communications
• Conduct creator outreach and relationship management across social and digital channels
• Support day-to-day conceptualization and execution of influencer campaigns across paid, organic, and community-based initiatives
• Proactively source authentic UGC that reflects strong brand alignment and lifestyle integration
• Assist with creator onboarding into FIKA’s ambassador, UGC, and influencer programs
• Track creator communications, deliverables, timelines, and campaign milestones
• Monitor social trends, cultural moments, and emerging creator opportunities
• Assist with influencer gifting, creator seeding, and product shipment coordination
• Help ideate PR mailer concepts, gifting strategies, and merchandise inclusions for social-first campaigns
• Support organization of creator send-outs, inventory coordination, and campaign tracking
• Monitor gifting performance, creator content, and post-campaign ROI
• Support planning and execution of in-store events, community activations, pop-ups, and experiential campaigns involving creators and ambassadors
• Assist with guest list development, influencer attendance coordination, and on-site logistics
• Support event recaps, creator deliverable tracking, and post-event reporting
• Assist in brainstorming future partnerships, local collaborations, and creator-led community initiatives
• Track influencer campaign metrics, engagement performance, and creator ROI
• Assist with campaign recaps and performance summaries
• Collaborate cross-functionally with Social Media, Brand Marketing, Creative, and Events teams
• Support creator deliverables for social scheduling and campaign launches

Qualifications

• Must be a current college student or recent graduate
• Pursuing a degree in Marketing, Communications, Public Relations, Business, or a related field preferred
• Understanding of influencer marketing, UGC strategy, creator economy, and social media trends
• Passion for coffee, wellness, lifestyle, and cultural marketing
• Highly organized with strong research, communication, and project management skills
• Experience with Google Sheets, Excel, Airtable, and AI tools
• Familiarity with TikTok, Instagram, and YouTube
• Written and verbal communication skills
• Access to a laptop and a smartphone
• Self-starter mentality with strong attention to detail

Company Perks

• Official College credit
• Event and travel reimbursement (including golf tournaments, tennis/padel events, FIFA World Cup-related activations, Coachella and other music festivals, LA Marathon, and other FIKA-branded events)
• Free FIKA products
• Hands-on experience with influencer campaigns, creator partnerships, and live brand activations
• Direct networking opportunities with creators and brand partners
• Access to WorkPS coworking & studio spaces
• Potential pathway to future paid opportunities (Full-Time/Part-Time)