Consumer Marketing Consultant
TTEC
Melbourne, FL (On-site)
In-houseFull-timeMid level1+ years exp.
2 hrs ago
IaaS Services Marketing Manager
Santa Clara, CA (On-site)
$105K/yr – $115K/yrMid LevelFull time
Posted 4 months ago
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Job Summary
Drive market research, GTM planning, and cross-functional marketing to build brand recognition for Hitachi Vantara products and services.
- Lead market research, metrics, and GTM plans to accelerate growth.
- Must-have: Previous product or services marketing experience.
- Standout: Cross-functional collaboration across projects and stakeholders.
Job Description
Responsibilities
- Provide insights on market size, market share, and industry trends related to our product/services/solutions.
- Conduct research to identify market-specific metrics and competitor products.
- Analyze data to inform marketing strategies and support growth initiatives.
- Implement and maintain best practices in brand marketing- Awareness, blogging.
- Develop and execute go-to-market (GTM) strategies and plans to build brand recognition.
- Create marketing dashboards and track associated metrics, goals, and benchmarks.
- Coordinate service marketing activities and marketing material.
- Prepare and maintain standard marketing material (e.g., manager books, presentations, fact sheets).
- Time marketing material for new services launches and campaigns.
- Collaborate cross-functionally with project stakeholders to drive effective project delivery.
Requirements
- Bachelor’s or Master’s Degree in Marketing, MBA, Business, Engineering, Computer Science, Education, Communications, Technical, Advertising, or Business Administration.
- Previous product and/or services marketing experience.
Hitachi Vantara
3.6 Glassdoor
Hitachi Vantara is The Data Foundation for Innovation.
Founded in 1979
Santa Clara, California, USA
11K employees (395 in marketing)
63% recommend to a friend
73% CEO approval
Traffic Signals
Monthly Visitors
265.5K
Traffic Source Mix
Search
45%
Direct
41.9%
Referral
9%
Social
2.9%
Paid
1.1%
Headcount Trend
Current headcount: ~10.7K
Marketing Team
Marketing Team Size
286 (3% of company)
