HTML Email Developer

Responsibilities

• Build campaigns using HTML, CSS, and inline styles, primarily employing table-based structures.
• Partner closely with creative, marketing, and content teams to develop and refine messaging strategies.
• Apply personalization, segmentation, and dynamic content techniques using available data and platform capabilities.
• Perform rigorous quality assurance testing across various email clients and devices (e.g., Gmail, Outlook, Apple Mail, mobile) to confirm correct rendering via Litmus.
• Diagnose and resolve rendering issues tied to HTML/CSS and specific platforms, while enhancing performance and ensuring accessibility.
• Help document standard practices and suggest improvements to streamline the email development process.
• Stay updated with the latest trends and best practices in email development to continuously improve our strategies.
• Oversee the development and execution of dedicated email campaigns for events and activities at Mercedes-Benz Stadium, ensuring messages are tailored to enhance the attendee experience and meet stadium-specific goals.

Requirements

• Basic understanding of HTML and content management systems.
• Experience in email marketing, preferably with hands-on experience using marketing automation tools.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Excellent communication skills, both written and verbal, with a keen eye for detail.
• Familiarity with analytics tools and ability to translate data into actionable insights.
• A team player mindset with the ability to work collaboratively across departments.

Preferred

• Bachelor’s degree in computer science, marketing, or a related field.
• 1-3 years of experience in hand-coding HTML for email campaigns.
• Experience in the sports and entertainment industry is a plus.
• Knowledge of database management and segmentation techniques.