Responsibilities

• Content & Social Media - Execute organic content strategy across all three properties, aligned to brand standards
• Produce high-quality video and photography for social media during property visits and coordinate content capture remotely between visits
• Manage hotel social media channels for all three properties including community management, response, and engagement
• Own the hotel influencer program across the portfolio from start to finish, including identifying, vetting, coordinating visits, and tracking performance, managing all aspects independently
• Field Execution - Travel to each property regularly, approximately 50% of time, to capture content, support influencer and journalist visits, and stay informed on property initiatives
• Stay connected to each property's operational calendar remotely between visits, proactively identifying content opportunities including seasonal conditions, new menu items, and property activities
• Produce and distribute on-property collateral including signage, menus, posters, and promotional materials aligned to brand standards across all three properties
• Serve as the on-property creative resource for departmental marketing requests during visits and remotely
• Support food and beverage teams and property departments with event marketing, promotional content, collateral, and social coverage
• Influencer & Media - Lead all influencer and journalist FAM visits, serving as the primary on-site coordinator and host

Requirements

• Bachelor's degree or equivalent in Marketing, Communications, Hospitality, or related field
• 3+ years of marketing experience; hospitality or tourism experience strongly preferred
• Demonstrated portfolio of visual content, photography and video for social media required
• Proficiency in social media platforms and scheduling tools (Later, Sprout Social, or similar)
• Working knowledge of Canva, Asana, or comparable creative and project management tools
• Familiarity with CMS platforms and Microsoft Office Suite
• Comfortable collaborating across distributed teams using tools such as Microsoft Teams
• Ability to travel for team alignment and planning sessions

Preferred

• A strong portfolio of content and social media work
• Ability to manage competing priorities across multiple properties with minimal day-to-day direction