Home Care Outreach & Marketing Representative

Memphis, TN (Unknown)

$40K/yr – $100K/yrMid LevelFull time

Posted 3 months ago

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Job Summary

Drive community outreach for a Tennessee home-care provider, turning conversations into caregiver referrals and active cases while building a referral network across churches, health fairs, and social services.

  • Own in-person outreach across churches, senior programs, and community events to generate caregiver interest and active cases.
  • Must-have: proven track record in community outreach or healthcare navigation.
  • Standout: deep Tennessee community ties or ability to move conversations to action quickly.

Job Description

Responsibilities

  • Driving consistent community presence — churches, senior programs, resource fairs, community centers — and converting those conversations into active cases and caregiver applications
  • Hitting weekly outreach activity targets and monthly intake goals.
  • Building and owning a community pipeline of organizations, faith communities, social service agencies, and local programs that refer individuals who may benefit from home care
  • Recruiting caregivers through direct community engagement — positioning SOHC as the place caregivers actually want to work
  • Representing SOHC at community events, health fairs, and resource expos across the Knoxville area and beyond
  • Logging every visit, every conversation, every connection in our CRM — with discipline. If it isn't documented, it didn't happen.
  • Reporting weekly on outreach activity, new relationships, and pipeline movement — because we measure what we manage

Requirements

  • Have a track record — and can prove it. Previous results in community outreach, healthcare navigation, social services, or direct-to-consumer engagement.
  • Know how to move people from conversation to action. Not with pressure — with trust, clarity, and follow-through.
  • Are embedded in — or deeply committed to — the Tennessee community and understand the families and individuals we serve
  • Set a weekly pace and keep it. Self-directed, organized, and accountable without needing a supervisor to drive you
  • Operate with unshakeable integrity.

Preferred

  • Whatever-it-takes mindset rooted in mission
  • Experience in healthcare navigation, social services, or direct-to-consumer engagement (preferred)
  • Ability to move people from conversation to action with trust, clarity, and follow-through (preferred)
  • Embedded or deep commitment to the Tennessee community

Benefits

  • Health insurance
  • Mileage reimbursement
  • Competitive base salary + performance-based incentives tied to results
  • A leadership team that moves fast and closes cases with you — you build the relationship, we handle the rest
  • Real growth path in a company that promotes from within and rewards producers
  • Paid time off
  • 401(k)
  • A brand people are proud to be part of