Higginbotham 2027 Summer Internship - Corporate Marketing & Communications Digital Content Intern

Fort Worth, TX (On-site)

Salary Not AvailableIntern/New GradPart time

Posted 7 hrs ago

Job Summary

Own hands-on marketing content workstreams by assisting content creation, WordPress support, and graphic design under guidance of the digital content team.

  • Supports content marketing initiatives and collateral development
  • Gains exposure to project management and content triage processes
  • Contributes to website content updates and design tasks

Job Description

Responsibilities

  • Content Support – Assist the Digital Content Specialist and marketing team with content marketing initiatives, including:
  • Helping create content for digital assets and supporting collateral development for sales initiatives and stakeholder events.
  • Sitting in on team check-ins to learn how marketing projects are prioritized, scoped, and tracked.
  • Getting exposure to the team's project management platform, including how in-bound requests are triaged and tracked through completion.
  • Web Content Exposure – Get introduced to website content support using WordPress, including landing pages, web forms, and other digital assets, such as:
  • Assisting with research into website content gaps and basic SEO considerations for product pages.
  • Helping build simple forms for internal and external audiences (RSVP forms, surveys, lead-generation forms).
  • Supporting content updates for location-specific pages.
  • Graphic Design – Assist in designing graphical elements for marketing assets, including collateral, social media, digital assets, and website visuals, under the guidance of the creative team.
  • Support the creative team's review process by helping check content for accuracy and quality.

Requirements

  • Currently pursuing a BS or equivalent degree in communications, advertising, public relations, journalism, graphic design, marketing, or a related field.
  • Rising junior or senior standing preferred.
  • No professional experience required; coursework, personal projects, or a portfolio (even informal) are a plus.

Preferred

  • Familiarity with Adobe Creative Suite (InDesign, Photoshop, or Illustrator) is a plus.
  • Comfort with Microsoft Office (Word, PowerPoint, Excel).
  • Interest in content management (i.e., WordPress).
  • Basic HTML/CSS knowledge is a plus, but not required.
  • Interest in writing for digital audiences (website, social, email).
  • Qualities of an Ideal Intern: Curious, eager to learn, and open to feedback.
  • Able to manage a few tasks at once in a fast-paced environment.
  • Developing eye for design and interest in current design trends.
  • Clear, engaged communicator.
  • Detail-oriented with pride in the work you produce.
Higginbotham logo

Higginbotham

Higginbotham is a single source solution for insurance, financial and HR/employee benefits services. The employee-owned firm was established in 1948 and ranks by revenue today as the nation’s 20th largest independent insurance brokerage. Based in Fort Worth, Texas, Higginbotham serves businesses and individuals through locations across the nation. The firm specializes in tailoring programs to meet each client’s unique needs, and in standing by those programs with their Day Two Services®, which provide proactive customer support through the life of each policy. Higginbotham is a values-driven firm that strives to be family to employees, accountable to clients, teammates to carriers, and generous to communities.

Founded in 1948
Fort Worth, Texas, USA
2.4K employees (232 in marketing)

Marketing Team

Marketing Team Size
83 (3% of company)
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
50.1K
Monthly Google Ads Budget
$41.1K
Traffic Source Mix
Search
50.6%
Direct
43.7%
Referral
4.2%
Social
0.4%
Paid
1%

Headcount Trend

Current headcount: ~2.4K

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