Head of Social

USA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own cross-platform narrative leadership and brand storytelling for a Web3-focused social program, translating technical updates into credible, audience-ready narratives while orchestrating a coordinated, global publishing and asset-creation engine.

  • Growth & storytelling across X, LinkedIn, and YouTube with a unified content calendar.
  • Translate complex technical concepts into accessible communications for diverse audiences.
  • Align launches, partnerships, and research communications to maintain a consistent voice across the product ecosystem.

Job Description

Responsibilities

  • Ensure all social content reinforces Arbitrum's core narrative. You will act as a brand partner—not a service desk—guiding internal teams toward stronger storytelling and more effective channel use
  • Translate complex technical developments into clear, credible narratives, pushing colleagues to articulate the who and why behind every announcement
  • Partner across the organisation to shape how launches, partnerships, and research are communicated, ensuring a consistent voice across the product ecosystem
  • Develop and execute cross-platform growth plans for X, LinkedIn, and YouTube, balancing business-focused content with broader industry and cultural storytelling
  • Own the social content calendar and internal operations, editing and publishing high-stakes content that strengthens brand credibility
  • Leverage AI tools and automation to streamline publishing workflows, scaling high-quality content while maintaining elite editorial standards
  • Direct internal teams and agencies to produce high-fidelity assets, including video, motion graphics, and technical visuals
  • Stay embedded in the "meta", identifying the thought leaders and trends that matter across B2B LinkedIn and industry-focused X
  • Lead and mentor a team of community managers to ensure 24/7 coverage and aligned messaging across all global regions
  • Listen closely to the community and ecosystem participants, providing direct feedback to cross-functional teams to ensure our messaging remains relevant

Requirements

  • 5+ years in social media marketing with direct experience in Web3
  • Proven track record building and scaling social media accounts (X, LinkedIn & YouTube) with measurable impact
  • Ability to turn complex technical concepts into accessible, compelling content for different audiences
  • Experience managing and/or mentoring team members, fostering a collaborative environment that drives team success
  • Highly organised with a excellent project management skills; thrives in a fast-paced, decentralised environment
  • Strong understanding of the key KOLs and industry players within the blockchain ecosystem

Benefits

  • Remote-first global workforce + soon to open NY office
  • Annual company offsite (last year, Bahamas!)
  • Opportunity for subsidized attendance to industry conferences
  • Medical, dental & vision coverage (US + some other countries)
  • 401k retirement plan + company match (US only)
  • Home office set up / ergonomic equipment matching program
Offchain logo

Offchain

5.0 Glassdoor

Offchain Labs is a venture-backed, Princeton-founded company that has dedicated over 8 years to blockchain research and development. As the original developers of Arbitrum, Offchain has been instrumental in revolutionizing the industry through this leading network scaling solutions. The team continues to build upon this foundation by innovating and enhancing products such as Arbitrum Orbit, Stylus, and Arbitrum Nitro. In October 2022, Offchain Labs acquired Prysmatic Labs, the leading consensus client for Ethereum, further cementing Offchain Labs alignment with Ethereum.

Founded in 2018
USA
146 employees (18 in marketing)
0% recommend to a friend

Traffic Signals

Monthly Visitors
14.3K
Traffic Source Mix
Search
34.9%
Direct
49.9%
Referral
9.5%
Social
4%
Paid
1.3%

Headcount Trend

Current headcount: ~146

Marketing Team

Marketing Team Size
12 (8% of company)
Median Career Experience
9 years
Median Tenure
2.8 years

Funding

Total Funding
$123.7M
Last Raise
$100M
Series B, 5 years ago

Funding History

  • Aug 2021
    Series B • $100M
  • Apr 2021
    Series A • $20M
  • Apr 2019
    Seed • $3.7M

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