BioPhotas, Inc.

Head of Social & Creator Partnerships

Tustin, CA

$120K/yr – $145K/yrSenior Level4+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive Celluma’s social presence and creator partnerships across platforms to grow authentic storytelling, affiliate revenue, and compliant content.

  • Own organic social strategy across Instagram, TikTok, Facebook, Reddit, YouTube Shorts, and emerging platforms
  • Must-have: 4–6+ years managing social media for a consumer brand
  • Standout: Experience scaling creator partnerships and affiliate programs at scale

Job Description

Responsibilities

  • Lead Celluma’s social presence and build a thriving network of creators and partners who amplify our brand.
  • Build creator ecosystem as a growth channel - expanding reach, fueling authentic storytelling, and generating incremental revenue through creators, influencers, and affiliate partners.
  • Own the organic social strategy across Instagram, TikTok, Facebook, Reddit, YouTube Shorts, and emerging platforms
  • Plan and maintain a social media calendar aligned with marketing campaigns and launches
  • Create and publish engaging posts, reels, stories, and short-form video
  • Identify cultural moments and trends where Celluma can participate authentically
  • Maintain a consistent brand voice across platforms
  • Capture in-house content including product demos, educational moments, and lifestyle storytelling
  • Concept and script social-first content that translates light therapy science into accessible stories
  • Brief designers, photographers, and videographers on social-ready content needs

Requirements

  • 4–6+ years managing social media for a consumer brand
  • Proven success growing social audiences and engagement
  • Experience working with influencers or content creators
  • Hands-on experience producing short-form video content
  • Strong writing skills for captions and hooks
  • Deep understanding of Instagram, TikTok, and emerging platforms
  • Strong organizational and project management skills
  • Ability to analyze performance metrics and refine strategy

Preferred

  • Experience managing creator partnerships at scale
  • Experience with affiliate platforms such as Impact, ShopMy, LTK, or similar
  • Background in wellness, beauty, health tech, or medical aesthetics
  • Experience working with regulated products or medical devices
  • Experience producing or directing photo/video content