Responsibilities

• Own and lead the Cloud & Service Provider segment marketing strategy and annual plan, aligned with business growth priorities, customer needs, portfolio strategy, and regional market opportunity.
• Define priority audiences, use cases, geographies, routes to market, and investment choices across hyperscale, colocation, cloud, AI infrastructure, and digital service provider customers.
• Develop differentiated segment positioning, messaging, and value propositions that connect Schneider Electric’s power, cooling, prefabricated, digital, sustainability, and services capabilities to customer business outcomes.
• Build integrated, full-funnel programs that strengthen thought leadership, engage buying committees, create demand, accelerate strategic opportunities, and deepen relationships with named and priority accounts.
• Partner with sales and strategic account leaders to develop account-based marketing plans, executive engagement strategies, customer workshops, and opportunity acceleration programs.
• Lead ecosystem and alliance marketing with technology partners, consultants, engineering firms, integrators, and other influencers to extend reach and deliver joint customer value.
• Coordinate global and regional launches, events, digital programs, content, analyst engagement, public relations, and customer advocacy to deliver a consistent segment narrative.
• Serve as the segment’s marketing subject-matter expert and trusted advisor to business, sales, and marketing leadership; represent the customer and market perspective in strategic planning and portfolio decisions.
• Establish objectives, KPIs, and governance for segment marketing; provide executive-ready updates on market dynamics, program performance, pipeline contribution, commercial impact, risks, and recommended actions.
• Own and optimize the segment marketing budget, reallocating investment based on performance, opportunity, and strategic value.

Requirements

• 10+ years of progressive B2B marketing, segment marketing, product marketing, strategic marketing, or sales experience, including experience leading complex go-to-market programs.
• Demonstrated success developing end-to-end marketing strategy and executing integrated, multi-touch programs that contribute to pipeline, revenue, customer engagement, or market share.
• Experience partnering directly with senior sales leaders, strategic accounts, customers, and ecosystem partners in a global matrix organization.
• Strong strategic orientation with the ability to connect market insight, customer needs, technology trends, and commercial priorities.
• Executive presence and exceptional written, verbal, storytelling, facilitation, and presentation skills.
• Deep customer orientation and the ability to engage credibly with technical, operational, sustainability, procurement, and executive stakeholders.
• Proven ability to influence without direct authority, align diverse stakeholders, and lead cross-functional teams through ambiguity and change.
• Strong commercial acumen and fluency in segmentation, positioning, account-based marketing, demand generation, customer advocacy, and partner marketing.
• Analytical discipline with the ability to define KPIs, interpret performance data, generate insight, and make evidence-based investment decisions.
• Excellent program, portfolio, budget, and agency management skills; able to balance long-term strategy with disciplined execution.

Preferred

• Experience in data centers, cloud infrastructure, colocation, critical power, cooling, digital infrastructure, or a related technology or energy market strongly preferred.
• Bachelor’s degree in marketing, business, communications, or a related field required; advanced degree is an asset.

Benefits

• Our Total Rewards is our way of saying: “We see you. We value you”. It’s more than just pay and benefits- it’s a meaningful investment in you. It is designed for you to perform, grow, feel safe, and elevate your potential to shine as an impact maker.
• Schneider Electric is there when it matters most to you