Responsibilities

• Define and lead the end-to-end marketing platform strategy—aligning Brand & Marketing priorities with enterprise technology capabilities and roadmaps to deliver scalable, reusable solutions.
• Serve as an executive leader for Martech ecosystems, shaping vision, roadmaps, business cases, and delivery plans in partnership with ETX, Data, Marketing leaders, and vendors.
• Provide oversight of the marketing technology portfolio, ensuring investments deliver measurable marketing and business value.
• Drive cross-channel digital experiences and recommend customer and advisor journeys that improve usability, adoption, and outcomes—especially for field advisor Martech.
• Increase platform adoption and ROI through user education, enablement, and storytelling—helping teams understand how to use tools and data to solve business problems.
• Refine governance, operating models, and processes to improve intake, prioritization, rollout, and ongoing optimization; stay current on best practices and influence the organization toward best-in-class solutions.
• Lead and develop a team of marketing technology product managers, portfolio managers, and operations consultants, building strong partnerships across Marketing, Technology, Data, and implementation partners.

Requirements

• 10+ years of relevant experience in marketing technology (MarTech), digital platforms, or product/portfolio leadership.
• 7+ years of leadership experience, including leading and developing teams.
• Demonstrated experience leading large-scale marketing technology, digital, or platform transformations from strategy through delivery.
• Proven ability to translate business needs into platform requirements, use cases, and roadmaps in partnership with technology organizations.
• Experience establishing governance, operating models, and processes to drive adoption and value realization for enterprise platforms.

Preferred

• Forward-looking mindset with experience introducing, scaling, or operationalizing AI/GenAI capabilities within marketing or digital ecosystems.
• Strong data-driven mentality with the ability to translate insights into action and influence decisions across a matrixed organization.
• Exceptional communication and storytelling skills, including the ability to clearly articulate platform value, tradeoffs, and impact to senior stakeholders.
• Outstanding relationship building and vendor-management skills; ability to bring people together and build trusted partnerships across the business and technology teams.
• Inclusive, emotionally intelligent leadership style with a track record of developing talent and leading through change.

Benefits

• Access to learning content on Degreed and other informational platforms
• Your ethics and integrity will be valued by a company with a strong and stable ethical business with industry leading pay and benefits