Head of Marketing

USA (Remote)

$110K/yr – $140K/yrSenior LevelFull time

Posted 5 weeks ago

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Job Summary

Own the transition from founder-led to scalable marketing by building a global, multi-channel engine with content at the core and a phased plan that lands partner programs and Microsoft Co-Sell.

  • Growth/Content Ownership: Drive messaging across direct outreach, partners, and Co-Sell with a website and resource hub that support webinars, videos, and social content.
  • Scale and Process: Create an autonomous marketing function, publish 30 product videos, run three webinars, and establish repeatable customer-facing asset creation and agency management.

Job Description

Responsibilities

  • Lead marketer, leading marketing globally and building scalable marketing step by step to a large TAM.
  • Immediate opportunities in content to consistently deliver our message across several channels: direct outreach, partners and Microsoft Co-Sell.
  • Expand and improve our website, resources, webinars, videos and social media content.
  • Longer term, we see opportunities in PR, events and community and need to build these.
  • Build an increasingly autonomous marketing function capable of supporting the next stage of Plansom's growth.
  • 30 / 60 / 90 Day Plan - First 30 Days: Launch a new website, Enable Plansom's partner program, Optimise outreach, Publish product demo videos.
  • 60 Days: Enable Microsoft Co-Sell with the customer-facing materials required to support joint opportunities. Deliver webinar series to educate new and existing users about Plansom. Build additional landing pages and use cases to support outreach campaigns.
  • 90 Days: Reduce founder involvement in day-to-day marketing from hands-on to occasional input only. Assume control of marketing agencies. Publish a total of 30 product videos and deliver three webinars, though we care more about whether they land than hitting the number. Establish a repeatable process for creating and maintaining customer-facing resources. Present recommendations for the next phase of growth, including PR, events and community.
  • After 90 Days: Develop the 12-month marketing strategy. Work closely with the founders, sales and product teams to drive Plansom's growth.
Plansom logo

Plansom

Your team already has what it needs to succeed: the proposals, the call notes, the strategy decks. The problem is turning all of that into action.Plansom turns any document into a structured, shareable action plan in 60 seconds.Upload a call transcript, a strategy PDF, a pitch deck or a spreadsheet. Plansom reads it, extracts goals, tasks and priorities, and produces a clear execution plan your whole team can act on. No reformatting. No alignment meetings. No plans that sit in a drawer.Three steps: upload your document, get a structured plan, share it with one link. Recipients see exactly what is relevant to them, instantly, with no account required.Built on Microsoft Azure. SOC 2 and GDPR compliant. Free plan available. Pro from EUR 25 per user per month with a 30-day free trial.Stop planning to plan. Start executing.plansom.com

Founded in 2023
Dublin, County Dublin, IRL
10 employees (1 in marketing)

Traffic Signals

Monthly Visitors
696
Traffic Source Mix
Search
39%
Direct
39.4%
Referral
12.3%
Social
7.2%
Paid
1.4%

Headcount Trend

Current headcount: ~10

Marketing Team

Marketing Team Size
1 (10% of company)
Marketing Roles Posted (Last 30 Days)
2