Responsibilities

• Design and run the regional and account-based program portfolio: executive dinners, regional third-party shows, roadshows, lunch-and-learns, and hospitality for Strategic and Sales-led accounts.
• Build the operating model for the function: program menu, intake and triage process, funding rules, and the target-account standard every program is built against.
• Partner with Strategic and Sales-led segment leaders to build target-account lists and align program investment to where pipeline is needed most.
• Sit in sales leadership's staff meeting and pipeline reviews as marketing's field representative, and act as the single point of contact for all event requests from sales.
• Equip reps and executives to run personal outreach for every program: templates, sequencing, target lists, and follow-up plays.
• Own the strategic-account lane inside Sculpt and tier-one shows — invites, meetings, executive sessions, and side dinners — within the invite program and calendar set by Corporate Events.
• Co-own the decision to attend tier-one shows with Brand, and own the meeting and pipeline plan for each.
• Stand up the measurement layer with RevOps so every program reports sourced pipeline, meetings booked, and target-account attendance, and compares on cost per opportunity against other growth channels.
• Hire and manage field marketers as the sales org grows, starting with segment alignment and regionalizing as we build international sales coverage.

Requirements

• 10+ years in B2B marketing leading field or regional marketing at a company with a meaningful enterprise or strategic sales motion.
• A track record of sourcing pipeline through account-targeted programs, and the numbers to show it.
• Deep credibility with sales leaders; you've sat in their staff meetings and they've asked for you by name.
• Experience running the pipeline layer inside a user conference or tier-one show alongside a brand or events team.
• Operational rigor: you build target lists, funding rules, and reporting before you book venues.
• You are AI forward: you use agents and automation to run programs leaner than the headcount suggests.

Preferred

• Strongly preferred: experience building in Clay.