Field Marketing Manager
Omnicell
Milpitas, CA (Remote)
$85K/yr - $98K/yrIn-houseFull-timeMid level3+ years exp.
22 hrs ago
Head of Field & Executive Marketing
USA (Remote)
Salary Not AvailableSenior Level8+ years expFull time
Posted 2 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the Field and Executive Marketing strategy and the premium, high-touch experience portfolio that advances awareness, enterprise pipeline, and customer connections.
- Lead enterprise and executive engagement programs that deepen relationships with Revenue, Sales, and RevOps leaders.
- Partner with Sales and Demand Gen to create ABM programs and flagship experiences that accelerate opportunities and expand existing accounts.
Job Description
Responsibilities
- Develop field & executive marketing strategy
- Define the strategy for high-touch experiences to drive awareness, pipeline, customer engagement, and enterprise growth
- Build the right portfolio of first-party programs, executive engagement, account-based experiences, community initiatives, and strategic third-party investments
- Make thoughtful investment decisions based on business impact, audience fit, and strategic priorities vs. tradition or industry convention
- Ensure every program has a clear business objective and measurable success criteria
- Build enterprise relationships
- Partner closely with Sales to develop account-based marketing programs that create meaningful engagement with enterprise prospects and buying committees
- Design executive engagement strategies that deepen relationships with senior Revenue, Sales, and RevOps leaders
- Create high-touch experiences that build trust, accelerate buying decisions, and strengthen long-term customer relationships
- Create unforgettable brand experiences
- Develop premium experiences that reflect the quality and ambition of the Nooks brand
- Design immersive executive gatherings, customer experiences, hospitality programs, and flagship moments that attendees remember long after they’re over
- Raise the creative bar for how Nooks brings customers, prospects, partners, and industry leaders together
- Grow our customer community
- Expand engagement with our passionate SDR community while creating new opportunities to connect with enterprise decision makers
- Develop the vision for a flagship annual Nooks customer conference or executive summit that becomes a must-attend event for the industry
- Partner with Customer Success and Community Marketing to strengthen advocacy, customer engagement, and peer-to-peer connections
- Drive measurable business impact
- Partner closely with Demand Generation and Sales to create programs that generate new pipeline, accelerate active opportunities, and support customer expansion
- Develop measurement frameworks that evaluate success across awareness, pipeline creation, pipeline acceleration, executive engagement, customer expansion, and community growth and continuously optimize our portfolio based on performance, customer feedback, and evolving business priorities? Build the foundation? Lead and mentor a growing Field & Executive Marketing team? Build the operating model, planning processes, agency partnerships, and playbooks that enable the function to scale
Nooks
Nooks is the AI Sales Assistant Platform (ASAP) that automates busywork so reps can focus on the human side of selling and generate more sales pipeline. Nooks has helped thousands of sales reps hit quota, saved customers hundreds of thousands of hours, and powered hundreds of millions of dollars in pipeline.
