Head of Creator Network

San Diego, CA (Remote)

$115K/yr – $130K/yrSenior Level7+ years expSalaried Ft

Posted 2 months ago

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Job Summary

Own scaling and governance of a multi-tier creator network, turning partnerships into revenue through disciplined incentives, onboarding, and content amplification across social platforms.

  • Creator Network & Revenue: Build and scale creator tiers, optimize RPAC, and manage budgets for commissions and partnerships.
  • Onboarding & Collaboration: Own onboarding, creator briefs, campaigns, and cross-functional coordination with content and paid media teams.
  • Strategic Growth & Talent: Identify rising creator talent early, nurture top-tier VIP partnerships, and shape formats like collections, launches, and whitelisting to maximize distribution.

Job Description

Responsibilities

  • Lead and scale the Epic Creator Network across four tiers: Affiliate, Ambassador, Pro, and VIP
  • Build systems to increase creator output and RPAC (the program’s north star metric)
  • Evolve commission structures, incentives, and creator experiences as the program scales
  • Identify new opportunities for creator-led commerce, product launches, and distribution
  • Close the gap between accepted creators and producing creators
  • Grow and manage our whitelisting pipeline for paid media
  • Recruit high-potential creators across gardening, homesteading, wellness, food, sustainability, DIY, and outdoor living
  • Build long-term strategic relationships with top-tier creators, including VIP paid partnerships
  • Develop collaboration formats: creator collections, curated bundles, launches, livestreams, whitelisting, and campaigns
  • Identify emerging talent early—the creators worth betting on before they’re obvious

Requirements

  • 7–10+ years in creator partnerships, influencer leadership, or affiliate program ownership at a DTC/ecommerce brand, media company, creator economy platform, or agency (hands-on execution, not just account management)
  • Track record of moving program revenue
  • Deep understanding of social platforms, creator trends, and what makes content perform
  • Strong grasp of ecommerce fundamentals: AOV, LTV, CAC, attribution
  • Experience managing cross-functional work with growth, creative, and ecommerce teams
  • Comfortable managing freelancers, coordinators, or offshore support

Preferred

  • g enuine interest in gardening, wellness, food, sustainability, or outdoor living
  • familiarity with Shopify ecosystem
  • experience with creator whitelisting and paid amplification via Meta
  • experience building creator communities or membership ecosystems
  • existing network of creators or influencer managers in relevant categories

Benefits

  • Employer-paid health insurance premiums for employees at 80%, dependents at 50%, dental, vision, voluntary benefits
  • 7 paid holidays
  • 7 sick days
  • unlimited time off (salaried)
  • 12 weeks paid parental or adoption leave
  • 401(k) with 4% match through Vanguard
  • $500 yearly professional development stipend
  • employee product discounts
  • free Epic Greenhouse Membership and more
Epic Gardening logo

Epic Gardening

5.0 Glassdoor

We are home to the largest gardening community on the planet - trusted by millions across YouTube, Instagram, TikTok, and our blog for making gardening simple, fun, and possible for everyone. Our vision is bold: a garden in every home. To achieve it, we’re building the world’s first category-defining gardening company at global scale - blending education, media, planning tools and world-class products into one seamless experience.From seeds, raised beds, and grow bags to seed-starting systems and digital planning tools, everything we design empowers gardeners of every level to succeed.Our products are available nationwide through leading retailers like Whole Foods, Petco, Ace Hardware, True Value, thousands of independent garden centers, and online at EpicGardening.com and Amazon.Together with our passionate community, we’re setting a new standard for what’s possible in gardening, where content and commerce unite to support every grower, everywhere. The future of gardening is already here, and it’s Epic.

Founded in 2013
Broomfield, Colorado, USA
87 employees (22 in marketing)
100% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
959K
Monthly Google Ads Budget
$1.7K
Traffic Source Mix
Search
64.8%
Direct
25.7%
Referral
2.9%
Social
6.2%
Paid
0.4%

Headcount Trend

Current headcount: ~87

Marketing Team

Marketing Team Size
20 (23% of company)
Median Career Experience
9 years
Median Tenure
2.6 years

Funding

Total Funding
$17.5M
Last Raise
$17.5M
Series A, 4 years ago

Funding History

  • Dec 2021
    Series A • $17.5M