Head of Creator and Community Product Communications, YouTube

San Bruno, CA (On-site)

$219K/yr – $305K/yrSenior Level14+ years expFull time

Posted 6 hrs ago

Job Summary

Own the end-to-end public relations strategy for YouTube creators, lead major campaigns and executive storytelling, manage key media partnerships, and drive Made On YouTube and crisis communications.

  • Direct PR campaigns that boost creator-centric growth and reinforce YouTube’s leadership.
  • Steer executive visibility across events, bylines, podcasts, and media placements.
  • Oversee partnerships with tech, media, and creator outlets and coordinate cross-functional teams.

Job Description

Responsibilities

  • Manage a small team responsible for communications related to YouTube’s products for creators of all sizes.
  • Devise and execute public relations campaigns that drive casual creation on YouTube and reinforce YouTube’s leading role in the creator economy.
  • Design and execute a proactive executive platform for executive leadership, identifying and securing placements across speaking events, Tier-1 media, bylines, podcasts, creator channels, and more
  • Manage and cultivate partnerships with a broad swath of media, including tech, consumer, and business press, but also new media, creators, podcasters, and more.
  • Take a leading role in Made On YouTube, our annual event where we unveil YouTube’s latest innovations. Develop comms strategies, narratives, blog posts, pitches, FAQs, social plans, etc. Manage crisis comms. Brief spokespeople and staff interviews.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 14 year of experience in public relations, media relations, or internal and executive communications with technology products or services.

Preferred

  • Professional experience managing product, creator or business communications.
  • Familiarity with creators’ mindset, online video, and the broader media landscape.
  • Demonstrated ability to work calmly and maintain good judgment in a changing, high-stress environments; ability to think, plan and execute on multiple projects simultaneously.
  • Excellent communications skills, verbal and written.
  • Strong track record of creative storytelling, proactive press outreach, and building relationships with journalists, influencers and stakeholders.
  • Team-player who can divvy up difficult projects and work well with a number of cross-functional teammates.
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Mountain View, California, USA
325K employees (114,305 in marketing)

Salaries

Posted range

$219K/yr – $305K/yr

Taken straight from the job posting.

Communications median pay in the United States

$93K/yr

Most earn $70K to $138K. Based on 5,726 salaries, including bonus and equity.

See all Google salaries

Funding

Total Funding
$26.1M
Last Raise
$25M
Series Unknown, 27 years ago

Funding History

  • Jun 1999
    Series Unknown • $25M
  • Nov 1998
    Angel • $1M
  • Aug 1998
    Pre Seed • $100K

Traffic Signals

Monthly Visitors
83.9B
Monthly Google Ads Budget
$59.2M
Traffic Source Mix
Search
6.3%
Direct
87.6%
Referral
5.1%
Social
0.5%
Paid
0.2%

Headcount Trend

Current headcount: ~325.4K

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