Responsibilities

• Own narrative clarity and consistency across the entire customer journey.
• Maintain and evolve the messaging framework and positioning.
• Ensure consistency across the website, decks, webinars, and social.
• Own the content calendar across all channels (Blog, Email, Social, Video).
• Drive message adoption across Sales and Customer Success teams.
• Asset Creation: Write success stories, case studies, conversion-focused email copy, and landing page copy.
• AI Leverage: Build repeatable prompt systems and AI workflows to operate at a materially higher velocity.
• Engine Building: Rebuild the content engine around our new market positioning.
• End-to-End Production: Own the topic, speakers, decks, and promotion for all webinars.
• Field Marketing: Coordinate trade shows (logistics, content, and positioning).

Requirements

• 3–6 years of content or brand experience in B2B SaaS
• Professional Writing: Demonstrated ability to write for legal, finance, or accounting audiences
• AI-Native Operator: You actively use AI tools to increase leverage and velocity
• Editorial Judgment: Strong intuition to refine AI drafts without sacrificing voice
• Portfolio: Shows range across long-form, social, case studies, and email
• Experience at a $1M–$20M ARR SaaS company
• Experience writing for the legal industry or professional services
• Background in rebuilding or repositioning a brand
• Comfort with lightweight video production

Preferred

• Comfort with lightweight video production

Benefits

• Medical, dental, vision insurance; 401(k) with company match; generous PTO and paid holidays
• Work Style: Remote-first with flexible scheduling; hybrid optional in Boise