Responsibilities

• Social media strategy and growth
• Instagram, TikTok and emerging platforms
• Influencer and creator partnerships
• Viral content concepts
• Organic and paid digital campaigns
• Brand collaborations
• Restaurant grand-opening marketing
• Local store marketing support
• PR opportunities
• Community partnerships

Requirements

• You are obsessed with social media, branding and consumer behavior.
• You understand what makes content perform.
• You follow restaurant, food, fashion, entertainment and cultural trends.
• You understand influencer marketing.
• You can identify creators before everyone else discovers them.
• You are comfortable developing ideas AND executing them.
• You understand that great marketing happens both online and in the real world.
• You are highly creative but equally accountable to numbers.
• You move quickly and don’t need a large corporate structure around you.
• You genuinely enjoy building brands.

Preferred

• Restaurant, hospitality, franchise or consumer-brand experience is strongly preferred.
• Experience growing a significant social media account is highly preferred.
• Bilingual candidates who speak Spanish, Urdu or Hindi are encouraged to apply.