Head of Brand Design and Creative at Wave Mobile Money | USA

Wave Mobile Money

Head of Brand Design and Creative

USA (Remote)

Salary Not AvailableSenior Level10+ years expFull time

Posted 2 months ago

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Job Summary

Own brand design strategy and systems at a global scale, translating strategy into scalable guidelines, governance, and team leadership across markets to deliver consistent brand experiences.

Brand systems and governance: define scalable frameworks and workflows that ensure consistency and local adaptability.
Global design leadership: build and mentor a cross-market team with structured processes and feedback loops.
Strategic alignment: partner with Marketing, Growth, Product, and leadership to translate priorities into creative output.

Job Description

Responsibilities

Define and lead Wave’s brand design strategy, ensuring it supports business objectives across all markets
Conceive and implement scalable brand systems, guidelines, approval processes and quality standards to ensure consistency and local adaptability
Build, structure, and lead a global team of brand designers and creative leads
Establish clear creative processes, intake systems, prioritisation frameworks, and review cadences to improve efficiency and quality
Partner closely with Marketing, Growth, Product and leadership to align creative output with strategic priorities
Lead and facilitate high-level creative direction sessions and provide clear, actionable feedback that elevates the team’s work
Collaborate and optimize relationship with external agencies, production partners, and vendors
Set performance standards, mentor team members, and build career development paths

Requirements

10+ years of experience in brand design or creative leadership roles
Experience leading and scaling creative teams in high-growth environments
Proven ability to design and implement scalable creative systems and governance frameworks
Experience operating across multiple markets or regions
Strong strategic thinking paired with high creative standards
Experience managing agencies and external partners
Fluent in English (French is a strong advantage)
Hold a BSc/BA in advertising, fine art, design, or a relevant field
You will be occasionally be required to travel to our operating markets

Preferred

Have successfully built and scaled creative or brand teams in high-growth, multi-market environments
Demonstrate strong organisational leadership, with the ability to implement structured processes and operating models
Have a proven track record of translating brand strategy into scalable systems and consistent execution
Are experienced in cross-functional leadership and influencing senior stakeholders
Bring experience managing external agencies and complex production workflows
Have strong business acumen and understand how brand contributes to growth, trust, and customer adoption
Combine high creative standards with operational rigor and accountability

Benefits

Subsidised health insurance for you and your dependents, and retirement contributions (both vary from country to country)
6 months of fully paid parental leave and subsidised fertility assistance
Unlimited vacation with a 20-day minimum requirement
$10,000 annual charitable donation matching

Wave Mobile Money

0.0 Glassdoor

We're making Africa the first cashless continent.In 2017, nearly 60% of adults in sub-Saharan Africa had no bank account. That's for good reason—the fees are too high, the closest branch can be miles away, and nobody takes cards. Without access to financial institutions, people are forced to keep their savings under the mattress. Small business owners rely on lenders who charge extortionate rates. Parents spend hours waiting in line to pay school fees in cash.We're solving this by building financial services that just work: no account fees, instantly available, and accepted everywhere. In places where electricity, water and roads don't always work, you can still send money with Wave. In November 2017, we launched a mobile app in Senegal for cash deposit, withdrawal, and peer-to-peer and business payments. In 2019, we expanded to Cote D'Ivoire. Now, we have millions of users and are growing fast. Our goal is to drive financial inclusion and make Africa the first cashless continent.

Founded in 2017

Arrondissement de Mbadakhoune, Kaolack Region, SEN

4.9K employees (99 in marketing)

www.wave.com

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