Innate Colostrum

Head of AI Media - (Equity at first)

USA (Remote)

Salary Not AvailableSenior LevelOther

Posted 2 months ago

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Job Summary

Drive Innate’s AI-driven media presence as Head of AI Media, owning strategy and creative across social platforms.

  • Own AI influencer persona strategy and end-to-end content production for Instagram, TikTok, and YouTube.
  • Must-have: Hands-on experience creating AI-generated influencers or digital humans with tools like HeyGen, Runway, or Midjourney.
  • Standout: Strong visual direction aligned with Innate’s brand system and close collaboration with the founder.

Job Description

Responsibilities

  • Build and manage realistic AI influencer personas for Innate across Instagram, TikTok, and YouTube.
  • Develop original short-form content, social campaigns, and branded storytelling using AI tools.
  • Own the visual and creative direction of Innate’s digital presence in alignment with the brand system.
  • Research and implement emerging AI media tools as they develop.
  • Analyze content performance and use data to drive decisions.
  • Collaborate directly with the founder on brand strategy and creative direction.
  • Move fast, test constantly, and build things that stop the scroll.

Requirements

  • Hands-on experience creating AI-generated influencers or digital humans using tools like HeyGen, Runway, Midjourney, or equivalent.
  • Strong eye for brand aesthetics and the ability to execute within a defined visual identity.
  • Ability to produce short-form video content and social assets that perform.
  • Understanding of how social platforms work algorithmically and what drives organic growth.
  • Self-directed with the ability to own projects from concept to execution without hand-holding.
  • Passion for where AI media is going and a track record of staying ahead of it.