GTM and Marketing Associate

Weehawken, NJ (On-site)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive market research-driven GTM support for a legal AI startup, shaping plans and collaboration to accelerate brand awareness and acquisitions.

  • Own market research to identify growth opportunities and help develop marketing plans.
  • Must-have: Proficiency in crafting clear, persuasive messaging and analyzing trends.
  • Standout: Cross-functional collaboration with GTM teams to drive brand awareness and customer acquisition.

Job Description

Responsibilities

  • Support the Go-to-Market strategy by conducting market research to identify growth opportunities
  • Develop marketing plans
  • Execute initiatives to drive brand awareness and customer acquisition
  • Collaborate with cross-functional teams
  • Manage marketing projects
  • Assist in sales efforts through the creation of engaging presentations and communication strategies

Requirements

  • Proficiency in communication and ability to craft clear, concise, and persuasive messaging
  • Market research skills to analyze trends, consumer behavior, and competitive landscapes
  • Experience in sales and marketing with a focus on customer engagement and relationship-building
  • Strong project management capabilities to plan, execute, and monitor marketing initiatives
  • Ability to adapt in a fast-paced environment and collaborate effectively with diverse teams
  • Analytical mindset and familiarity with using data to inform decisions
  • Bachelor’s degree in Marketing, Business Administration, or a related field
LegalCare logo

LegalCare

Legal Made Simple, for Enterprises.

Founded in 2023
Bengaluru, Karnataka, IND
49 employees (2 in marketing)

Traffic Signals

Monthly Visitors
590
Traffic Source Mix
Search
0.7%
Direct
98.1%
Referral
0.7%
Social
0.5%
Paid
0.1%

Headcount Trend

Current headcount: ~50

Marketing Team

Marketing Team Size
2 (4% of company)