Growth Marketing Specialist

New York City, NY (Hybrid)

$125K/yr – $155K/yrMid Level3+ years expFull time

Posted 10 days ago

Job Summary

Own multi-channel partner marketing efforts, onboarding, and campaign execution across partnerships, product marketing, and sales, while leveraging AI to accelerate growth and ensure compliant, on-brand assets.

  • Lead partner marketing programs and events
  • Develop onboarding and activation of partner marketing benefits
  • Build targeted campaigns and nurture sequences to move leads toward meetings

Job Description

Responsibilities

  • Partnerships Channel: Run marketing for our partner channel with the partnerships team. That includes joint events and webinars, and co-branded campaigns with industry groups, packaging partners, and other organizations.
  • Partner Onboarding and Benefits: Own marketing onboarding for every new partner. Activate marketing benefits as they become available, from ad placements to directory listings to member communications, and develop new creative collaborations.
  • Campaigns and Events: Build email programs and nurture sequences that move leads toward a meeting. Plan and promote rePurpose webinars, trade shows, and executive dinners, including paid promotion on LinkedIn and sponsored email.
  • Copywriting: Write impactful subject lines, nurture sequences, ad copy, landing pages, and event promotions aligned to the rePurpose brand voice.
  • AI-First, Accurate Execution: Use AI and growth tools to research, draft, build lists, and analyze at speed. Our buyers work in regulated industries, so you check every asset before it ships.
  • Performance and Collaboration: Track the metrics that matter in HubSpot, and recommend where to double down or cut. Work across Partnerships, Product Marketing, RevOps, Sales, Customer Success, and Design, and coordinate freelancers when needed.

Requirements

  • 3 to 5 Years in B2B Growth and Gen Marketing: You have hands-on experience running multi-channel campaigns at a high-growth company. Early-stage startup experience is a plus.
  • Partner Marketing Experience: You've run co-marketing, partner events, or member programs with industry groups, trade associations, influencers, or other channel partners.
  • Strong Writer with Taste: You write clear, human, specific copy across channels. You know when something is ready, and on voice, and when it isn’t, you improve it.
  • HubSpot and AI Fluency: You’re comfortable with HubSpot workflows, lists, lifecycle stages, and reporting. You work daily with Claude, and you’re familiar with tools like Clay, Descript, Mutiny, Fibbler, WriterAI, and have AI workflows of your own.
  • Fast and Accurate: You move quickly, and quality holds.
  • Executive Presence and Drive: You’re comfortable presenting results and recommendations directly to the CEO, and you’re hungry to find out what moves the needle.
  • Bonus Points: Experience marketing to compliance, sustainability, operations, or packaging buyers at consumer brands.

Preferred

  • Bonus Points: Experience marketing to compliance, sustainability, operations, or packaging buyers at consumer brands.

Benefits

  • 100% Paid Premiums on Medical, Dental, Vision
  • Flexible PTO – Your Birthday Off!
  • 401K
  • Paid Parental Leave
rePurpose Global logo

rePurpose Global

3.9 Glassdoor

Founded in 2017, rePurpose is the leading Packaging Sustainability & Compliance platform for consumer companies. As pioneers of verified plastic recovery, the company enables brands to measure their plastic footprint and recover plastic waste from nature through a global partner network while streamlining compliance across 45+ packaging regulations. rePurpose has recovered over 88 million pounds of plastic waste, supported 2,300+ waste workers, and maintains 12 active impact projects worldwide. The company's platform helps brands achieve compliance outcomes through advanced data management and regulatory expertise. rePurpose is headquartered in New York.

Founded in 2016
New York, New York, USA
92 employees
79% recommend to a friend
68% CEO approval

Salaries

Posted range

$125K/yr – $155K/yr

Taken straight from the job posting.

The middle of this range ($140K) is 87% above the median base salary for Growth Marketing Specialist roles in the United States ($75K).

Growth Marketing Specialist median pay in the United States

$75K/yr

Most earn $67K to $85K. Based on 55 salaries, including bonus and equity.

See all rePurpose Global salaries

Marketing Team

Median Career Experience
8 years
Median Tenure
1 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Non Equity Assistance, 5 years ago

Funding History

  • Dec 2020
    Non Equity Assistance
  • Oct 2019
    Pre Seed

Traffic Signals

Monthly Visitors
36K
Monthly Google Ads Budget
$15
Traffic Source Mix
Search
27.6%
Direct
25.3%
Referral
6.4%
Social
2.6%
Paid
0.5%

Headcount Trend

Current headcount: ~92

Recent News

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Growth Marketing Specialist

rePurpose Global · New York City, NY · Hybrid