Responsibilities

• Multi-Platform Media Buying & Scaling
• Own the end-to-end execution of Meta Ads, focusing on account architecture and rapid creative testing to maintain efficiency at high scale
• Lead the strategy and execution for Snapchat and Reddit, identifying unique audience segments and creative formats for each platform
• Build and execute a rigorous "always-on" testing framework for new channels to reduce platform reliance
• Creative Strategy & The Growth Loop
• Analyze creative performance (Hook Rate, Hold Rate, CTR) and provide actionable briefs to the Creative team to iterate on winning concepts
• Partner with the Influencer team to identify high-performing creator content for whitelisting and paid amplification
• Establish the feedback loop between paid media results and future content production
• CRO & Funnel Optimization
• Work with the E-commerce team to build, test, and optimize high-converting landing pages and post-purchase upsell flows

Requirements

• 4+ years of experience in growth marketing or a high-intensity environment (e.g., hypergrowth DTC brand, performance agency)
• Deep, hands-on mastery of Meta Ads Manager is non-negotiable
• Proven experience scaling spend on secondary platforms like Snapchat and Reddit
• Strong analytical power—you are an expert in Google Sheets and can find the "why" behind the numbers
• Creative intuition—you understand the psychology of a scroll-stopping hook and can articulate it to a creative team
• Ability to move fast and operate with high ownership in a lean, founder-led environment
• Excellent organizational skills: managing budgets, timelines, and cross-functional deliverables
• Humility, curiosity, and a desire to build the next legacy giant in dermo-cosmetic skincare

Benefits

• This is a full-time role
• 50% covered Health, Vision, and Dental Insurance
• 401(k) with company match
• Unlimited PTO
• We work in the office in Culver City, Los Angeles