Responsibilities

• Assist in the ideation, development, and execution of digital campaigns across multiple channels including: Social media (LinkedIn, etc.), Website content and landing pages, Video campaigns, Trade shows and conferences
• Collaborate with cross-functional teams to align campaigns with business goals and target audiences
• Design and implement marketing experiments and scalable tests across channels
• Leverage AI tools to generate and iterate on campaign concepts, messaging, and creative assets
• Support the development of scalable growth strategies through rapid testing and learning
• Monitor, analyze, and report on campaign performance metrics (e.g., engagement, conversion rates, lead generation)
• Translate data insights into actionable recommendations
• Build dashboards or reports to track campaign success and identify areas for improvement
• Refine campaign strategies based on data insights and test outcomes
• Continuously optimize messaging, targeting, and creative across campaigns

Requirements

• Strong interest in digital marketing, growth marketing, or demand generation
• Excellent analytical and problem-solving skills
• Strong attention to detail and organizational skills
• Effective written and verbal communication skills
• Ability to manage multiple projects in a fast-paced environment

Preferred

• Familiarity with Content Management Systems (e.g., WordPress)
• Familiarity with Marketing Automation platforms (e.g., HubSpot, Marketo)
• Familiarity with Marketing analytics tools (e.g., Google Analytics, dashboards)
• Experience or interest in using AI tools for marketing content creation and testing, such as: Figma Make, Figma Buzz, Claude Code, Copilot
• Basic understanding of A/B testing and marketing experimentation
• Exposure to B2B marketing or healthcare technology is a plus

Benefits

• Remote work and more!