Growth Marketing Analyst

New York City, NY (Hybrid)

$60K/yr – $70K/yrEntry Level2+ years expFull time

Posted 4 days ago

Job Summary

Own end-to-end performance marketing analytics and creative optimization across multiple channels, driving data-driven testing, reporting, and cross-functional collaboration to scale campaigns.

  • Own asset research and performance analysis
  • Drive testing, reporting, and optimization across platforms

Job Description

Responsibilities

  • Research, source, and manage marketing assets across multiple client verticals.
  • Analyze campaign performance and generate actionable insights that support optimization and scale.
  • Assist in developing content and creative concepts based on performance data and emerging trends.
  • Execute campaign optimizations, define KPIs, and support structured testing across platforms.
  • Manage and optimize campaigns across channels such as Meta, TikTok, Pinterest, Snapchat, X, Reddit, Taboola, and more.
  • Support A/B testing initiatives including hypothesis development, setup, and interpreting results.
  • Monitor pacing, performance shifts, and delivery trends to identify opportunities for growth.
  • Prepare reports and performance summaries that translate data into clear narratives and recommendations.
  • Collaborate with cross-functional teams to support creative development and strategic planning.

Requirements

  • Bachelor’s degree in Marketing, Business, Economics, Communications, or a related field.
  • 0–2 years of experience in digital marketing, growth marketing, or a related internship; interest in performance marketing is essential.
  • Strong analytical skills with experience using Microsoft Excel; comfort working with data sets, pivot tables, and formulas.
  • Familiarity with digital advertising concepts such as CTR, CVR, ROAS, CAC, and marketing funnels.
  • Interest in testing frameworks and data-driven experimentation.
  • Strong written and verbal communication skills.
  • Ability to manage multiple priorities, stay organized, and thrive in a fast-paced environment.
  • Curiosity about how creative assets and messaging impact performance.
  • Eagerness to explore AI tools that support creative ideation and campaign analysis.
  • Passion for learning, adaptability, attention to detail, and a proactive mindset.

Benefits

  • Fun, collaborative coworkers who value learning and experimentation.
  • Hybrid environment with 1 required in-office day per week.
  • Clear career growth opportunities.
  • Opportunity to work with global clients and diverse industry verticals.
  • A fast-paced environment with many technical and business challenges to solve.
GeistM logo

GeistM

3.3 Glassdoor

GeistM leverages proprietary technology and strategic integrations with key players in content creation, distribution, real-time analytics, and social sharing to drive profitable customer acquisition at scale. We offer network optimization, publisher optimization, headline optimization, content creation, content enhancement, A/B and multivariate testing, landing page optimization, network scaling and social scaling to maximize profitable customer conversion and efficiency of spend.

Founded in 2011
New York, New York, US
42 employees (23 in marketing)
68% recommend to a friend

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

See all GeistM salaries

Marketing Team

Marketing Team Size
22 (54% of company)
Median Career Experience
10 years
Median Tenure
5.7 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Last Raise
Pre Seed, 15 years ago

Funding History

  • Jan 2011
    Pre Seed

Traffic Signals

Monthly Visitors
21.8K
Traffic Source Mix
Search
39.2%
Direct
43.6%
Referral
9.2%
Social
6.4%
Paid
1.1%

Headcount Trend

Current headcount: ~41
GeistM logo

Growth Marketing Analyst

GeistM · New York City, NY · Hybrid