Responsibilities

• Develop and execute paid social media strategies to drive awareness, consideration, and conversion among prospective customers, while deepening engagement among existing Amazon Business customers worldwide.
• Own social campaign briefing processes, business review documents, and experimentation roadmaps that work backwards from the customer.
• Manage the global content calendar, as well as the day-to-day operations, across organic social.
• Contribute to the development of best practices and measurement of social channels within Amazon Business for marketing partners to follow globally.
• Lead media agencies and cross-functional teams for execution; develop mechanisms for inspecting, reporting, and elevating campaign performance.
• Streamline existing processes to increase speed-to-market and campaign impact across paid and organic.
• Drive experimentation and testing of new social platforms and formats.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience developing and executing campaigns across a multitude of timezones and languages
• Experience effectively communicating complex concepts through written and verbal communication
• Experience building, executing and scaling social marketing programs across organic and paid channels

Preferred

• Experience driving direction and alignment with large cross-functional teams and agency partners
• Experience in B2B marketing
• Experience with marketing tools and tech, including Sprinklr and LiveRamp

Benefits

• Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
• Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.