Global Marketing Director - Gomekli/Ezmekly

Boston, MA (On-site)

$187K/yr – $280K/yrDirector/Executive10+ years expFull time

Posted 13 days ago

Job Description

Responsibilities

  • Partner closely with the Global Brand Lead to develop and evolve the global brand strategy, including brand positioning, messaging frameworks, digital engagement platforms, and campaign architecture.
  • Translate global brand strategy into actionable toolkits — such as messaging guides, launch playbooks, and best practice libraries — to enable effective regional and local execution
  • Ensure effective two-way knowledge transfer between global and local teams, disseminating global strategy while integrating local insights and on-the-ground perspectives.
  • Lead and oversee global congress strategy and execution, and provide strategic guidance to regional and local congress planning.
  • Develop a deep scientific understanding of the disease area, mechanism of action, clinical data, and competitive landscape to shape compelling and credible brand narratives.
  • Provide strategic input and leadership within the Global Brand Team and broader cross-functional governance structures.
  • Collaborate with cross-functional partners including Medical Affairs, Market Access, HEOR, Commercial Operations, and Regulatory Affairs to ensure aligned and compliant execution.
  • Proactively identify strategic opportunities, design initiatives to address them, and drive excellence in implementation.
  • Manage agencies, vendors, and project budgets to deliver high-quality, timely outputs.

Requirements

  • Bachelor’s degree or equivalent; an advanced degree such as an MBA or a postgraduate qualification in life sciences, business, or a related field is strongly preferred.
  • 10 or more years of commercial experience in the pharmaceutical or biotechnology industry, including at least 5 years of global or local oncology marketing experience; experience in rare disease is a strong advantage.
  • External applicants must be eligible to work in the US.
  • This role does not offer sponsorship for work authorization.
  • English fluent, additional languages are a plus
  • You are willing and able to travel occasionally, including overnight stays, as required by business needs.

Preferred

  • You have a proven track record in product launch and in-line brand management; prior experience in a sales or field-facing role is an advantage.
  • You demonstrate a deep scientific curiosity and the ability to translate complex clinical and medical data into clear, compelling brand narratives for diverse audiences.
  • You have a strong record of influencing senior stakeholders and cross-functional teams, both with and without direct authority, in a global and matrixed environment.
  • You are a skilled communicator and collaborator, able to build trust and alignment across functions, geographies, and organizational levels.
  • You are highly organized, results-oriented, and able to manage multiple priorities with a strong sense of urgency in a remote or hybrid work environment.
  • You are willing and able to travel occasionally, including overnight stays, as required by business needs.
  • English fluent, additional languages are a plus

Benefits

  • health insurance, paid time off (PTO), retirement contributions, and other perquisites.
EMD Serono, Inc. logo

EMD Serono, Inc.

We aspire to create, improve and prolong life for people living with difficult-to-treat conditions like infertility, multiple sclerosis and cancer. We are imagining the future of healthcare by working to translate the discovery of molecules into potentially meaningful outcomes for people with serious unmet medical needs. EMD Serono is the healthcare business of Merck KGaA, Darmstadt, Germany in the U.S. and Canada. Our global roots go back more than 350 years. Today, we have approximately 1,100 employees around the US with commercial, clinical and research operations in Massachusetts.Community Guidelines: https://bit.ly/2nbPYl1

Founded in 1981
Boston, Massachusetts, USA
1.8K employees (107 in marketing)

Salaries

Posted range

$187K/yr – $280K/yr

Taken straight from the job posting.

See all EMD Serono, Inc. salaries

Traffic Signals

Monthly Visitors
24.3K
Traffic Source Mix
Search
46.2%
Direct
38.4%
Referral
8.9%
Social
4.9%
Paid
1.4%

Headcount Trend

Current headcount: ~1.8K

News about EMD Serono, Inc.

EMD Serono, Inc. logo

Global Marketing Director - Gomekli/Ezmekly

EMD Serono, Inc. · Boston, MA · On-site