Global Industry Market Leader, Communications

USA (On-site)

$193K/yr – $300K/yrSenior Level15+ years exp

Posted 2 months ago

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Job Summary

Own the Communications industry narrative and GTM strategy, turning market insights into differentiated value propositions and enabling sales with compelling use cases, assets, and executive-ready messaging.

  • Industry strategy and messaging: articulate high-impact value scenarios across ERP/SAP, CRM, and network/billing systems.
  • Go-to-market execution: collaborate with Sales, Marketing, Product, and Strategy to accelerate pipeline and position Pega as a leader in Communications.
  • GenAI and partnerships: champion GenAI adoption and align alliance, events, and content to expand reach.

Job Description

Responsibilities

  • Drive industry strategy and thought leadership for Pega in the Communications industry, developing compelling visions of where our technology delivers maximum value and competitive advantage
  • Develop compelling industry messaging that ensures Pega's value proposition resonates with Communications organizations through relevant use cases and language
  • Collaborate with cross-functional leadership teams across Sales, Marketing, Product, and Strategy to develop winning go-to-market plans that accelerate pipeline growth
  • Curate and deliver powerful industry insights that equip our sales teams with the insights, case studies, and value propositions needed to position Pega successfully within target organizations to build and accelerate pipeline
  • Identify legacy transformation opportunities in Communications, developing compelling points of view on modernizing legacy systems, including ERP/SAP, CRM, network management, billing, and supply chain systems
  • Create innovative approaches to showcase Pega's unique differentiators in the Communications industry, defining and documenting key functional areas where our solutions deliver exceptional value
  • Represent Pega at key industry events, with analyst firms, trade press, and alliance partners
  • Bring industry gravitas and credibility to critical client interactions, executive presentations, and business development activities that drive growth
  • Partner with product teams to incorporate Communications industry best practices into key Pega capabilities, including Pega GenAI Blueprint
  • Support alliance partner initiatives through joint go-to-market activities, solution development, and content creation that expands our reach
  • Champion GenAI adoption across the Communications industry, serving as both a practical exemplar and strategic advisor

Requirements

  • Bachelor’s degree
  • 15+ years of experience within the Communications industry or equivalent experience in selling or consulting to organizations in these industries
  • Expert understanding of the Communications industry and related markets, including software and technology usage within the industry
  • Keen understanding of strategic concerns of the Communications industry, ideally related to operational processes, supply chain management, and digital transformation
  • Strong leadership and executive engagement skills, especially in matrix environments
  • Demonstrated analytical expertise, problem-solving skills, and business judgment
  • Strong knowledge of and/or background in technology and emerging technology
  • Ability to translate business knowledge of the Communications industry into software market value proposition and strategy
  • Excellent written and oral communication skills, including ability to articulate the benefits and value of technology to customers in the industry, and the ability to garner support from senior stakeholders across an organization

Preferred

  • Champion GenAI adoption across the Communications industry, serving as both a practical exemplar and strategic advisor

Benefits

  • Gartner Analyst acclaimed technology leadership across our categories of products
  • Continuous learning and development opportunities
  • An innovative, inclusive, agile, flexible, and fun work environment
  • Competitive global benefits program inclusive of pay + bonus incentive, employee equity in the company
  • Opportunity to build and lead a team, engage with senior executives, and make a direct impact on growing a billion dollar business
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Pegasystems

Pega provides the leading AI-powered platform for enterprise transformation. The world's most influential organizations trust our technology to reimagine how work gets done by automating workflows, personalizing customer experiences, and modernizing legacy systems. Since 1983, our scalable, flexible architecture has fueled continuous innovation, helping clients accelerate their path to the autonomous enterprise. Ready to Build for Change? Visit www.pega.com.

Founded in 1983
Waltham, Massachusetts, USA
5.5K employees (254 in marketing)