Responsibilities

• Own end-to-end events portfolio across flagship, field, and executive programs.
• Define and lead Ignition’s global events strategy across flagship, field, and executive programs.
• Elevate event quality to deliver differentiated, best-in-class customer experiences.
• Partner with Sales and Marketing leadership to design programs that drive pipeline and accelerate deals.
• Own commercial performance across pipeline, influenced revenue, retention, and expansion.
• Establish attribution models and performance frameworks to measure impact, optimize investment, and scale what works.
• Define and scale a global community strategy across in-person and digital channels.
• Build programs that activate customers as advocates, champions, and storytellers.
• Embed community into the customer lifecycle in partnership with Customer Experience and Product Marketing.
• Develop executive and advocacy programs (ie: Customer Advisory Boards, thought leadership forums).
• Grow strategic initiatives such as Ignition’s Women in Accounting community.
• Raise the bar for how Ignition shows up.
• Deliver experiences that are intentional, memorable, and unmistakably on-brand - across every region and format.
• Continuously evolve formats and channels to stay ahead of the market.
• Act as a senior partner to Sales, Marketing, Product Marketing, and Customer Experience.
• Align stakeholders across regions to integrate events and community into core GTM strategy.
• Influence priorities and bring clarity to planning and execution.
• Lead, coach, and develop a high-performing events and community team.
• Own budget strategy, vendor ecosystem, and operational excellence.
• Establish the structure, rhythms, and focus required to deliver at scale.

Requirements

• 8–12+ years leading B2B SaaS events, field marketing, or community programs.
• Proven track record driving pipeline and revenue through event programs, not just engagement.
• Experience building and scaling global event strategies and portfolios.
• Strong experience with customer community and/or advocacy programs.
• Demonstrated ability to operate at both strategic and execution levels.
• Experience leading teams and/or managing agencies and cross-functional stakeholders.
• Strong commercial acumen - able to connect experience design to business outcomes.
• 3+ years of People leadership and a strong leadership presence.
• Strong experience operating in the US market, with deep understanding of regional nuances and event landscape in EMEA & APAC.

Preferred

• Experience in fintech, payments, or SMB SaaS.
• Experience building flagship or large-scale customer events.
• Familiarity with modern event and community tech stacks.

Benefits

• Global SaaS organization - category leader in revenue management from proposals to payments.
• We work without ego in a collaborative, open and transparent work culture.
• Competitive salary and employee stock options.
• Health/Dental/Vision insurance from day 1 of employment.
• Annual education allowance to support your professional growth.
• Employee recognition programs.
• Quarterly wellness allowance to spend on your wellness and what this means to you.
• Paid subscription to Headspace and LifeWorks EAP & Wellbeing Platform.
• Flexible working supported by work from office reimbursement and mobile allowance to allow you to set yourself up safely to work from home.
• Personal tax return assistance - after all, we are in the accounting business!