Global Customer Marketing Discovery, Analyst

Indianapolis, IN (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive customer advocacy programs by sourcing stories, managing reference requests, and delivering assets that demonstrate ROI.

  • Own end-to-end execution of customer assets from discovery to publication across website, social, and portals.
  • Must-have: 3+ years in customer advocacy with reliable project delivery.
  • Standout: Salesforce proficiency with dashboards tracking advocacy ROI.

Job Description

Responsibilities

  • Strategic Pipeline & Lifecycle Management: Identify and source new customer stories by analyzing account health and success milestones. Maintain a robust pipeline of advocates ready to participate in key initiatives.
  • Reference Ecosystem Orchestration: Manage 1-1 reference requests and maintain the integrity of our reference database. You will ensure customer attributes are updated and reference usage is tracked to prevent "advocate fatigue."
  • Content & Asset Development: Lead the end-to-end execution of customer assets. This includes managing workflows from initial discovery to final publication on our corporate website, social platforms, and sales portals.
  • Operational Excellence: Build and document the processes that make our program scale. You will create reports and dashboards in Salesforce to provide visibility into advocacy impact and program ROI.

Requirements

  • Experience: 3+ years in customer advocacy, reference management, or cross-functional marketing support.
  • Technical Proficiency: Strong command of Salesforce and MS Office. Experience with ReferenceEdge is highly preferred.
  • Project Leadership: Proven ability to move complex projects (like customer stories or video assets) to completion reliably and repeatedly.
  • Communication: A clear and direct communicator who is comfortable engaging with internal stakeholders and external customer champions.
  • Operational Discipline: You have an eye for detail and a passion for building structured processes that solve business challenges.

Benefits

  • Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best.
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Founded in 1999
San Francisco, California, USA
86K employees (5,985 in marketing)
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83% CEO approval

Traffic Signals

Monthly Visitors
90.3M
Monthly Google Ads Budget
$2.8M
Traffic Source Mix
Search
15.1%
Direct
65.3%
Referral
17.9%
Social
0.2%
Paid
1.4%

Headcount Trend

Current headcount: ~86.1K

Marketing Team

Marketing Team Size
3,762 (4% of company)
Median Career Experience
16.5 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
22

Funding

Total Funding
$25.1B
Last Raise
$25B
Post IPO Debt, 5 days ago

Funding History

  • Mar 2026
    Post IPO Debt • $25B
  • Oct 2022
    Post IPO Equity
  • Jan 2003
    Series Unknown • $1M

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