Responsibilities

• Implement and execute marketing strategies aligned with Stanley 1913's brand vision and global business objectives.
• Ensure creative execution and brand messaging consistency across global platforms and consumer touchpoints
• Develop and lead marketing programs targeting global customers throughout their journey, from awareness to loyalty.
• Lead and develop a team of marketing professionals, providing guidance and mentorship to achieve department goals.
• Collaborate with cross-functional teams including product, sales, and ecommerce to support business objectives.
• Track and analyze key performance metrics for marketing initiatives, optimize campaign performance, and provide regular reporting to leadership.
• Ensure consistent brand experience across global consumer touchpoints.

Requirements

• Bachelor's degree or equivalent experience in Marketing, Business, or related field; MBA preferred.
• 7+ years of marketing experience, including 3+ years of management experience in brand marketing or marketing operations.
• Proven success running global marketing campaigns across brand, category, and digital channels.
• Experience leading and developing marketing teams.
• Experience in Consumer Goods preferred.