Full Time Marketing & Communications Manager

Wausau, WI (On-site)

$70K/yr – $80K/yrSenior Level3+ years expFull time

Posted 5 months ago

Job Summary

Drive multi-channel marketing for a behavioral health clinic, aligning campaigns with brand goals and supporting referrals and location expansion.

  • Must-have: 3–5+ years in healthcare marketing with digital tools (HubSpot, Canva) and strong content skills.
  • Standout: Ownership of referral growth initiatives and cross-functional marketing for new locations.

Job Description

Drive multi-channel marketing for a behavioral health clinic, aligning campaigns with brand goals and supporting referrals and location expansion.

  • Plan, execute, and monitor campaigns across email, social, website, and paid ads
  • Track performance and provide data-driven insights for improvement
  • Support referral growth through targeted marketing initiatives
  • Identify and prioritize high-value referral sources (health systems, schools, PCPs, community orgs)
  • Partner with leadership on new location launches and service expansion
  • Monitor market trends, competitors, and payer landscape to inform strategy
  • Maintain brand voice and update marketing collateral to reflect standards
  • Manage social media channels with content creation, scheduling, and engagement
  • Develop and distribute newsletters and email communications
  • Maintain online profiles (e.g., Psychology Today, Therapy Den) and respond to reviews
Behavioral Health Clinic logo

Behavioral Health Clinic

Welcome to the Behavioral Health Clinic (BHC), we are currently accepting new clients for all services and assessments! Our mission is to provide exceptional, state-of-the-art mental health care. We offer a complete range of specialized services and tailored solutions designed to meet your unique needs. Our dedicated team includes licensed Psychologists, Psychotherapists, Speech Language Pathologists, Psychiatrists and Psychiatric Nurse Practitioners, all committed to providing the highest standard of care. We serve children, adolescents, adults, families and couples, offering a variety of mental health services to support their well-being. To make care convenient and flexible, we provide both in-person services and online telehealth options to better assist clients, allowing them to receive the support they need, when they need it and where they need it. No referral is needed and we accept most major insurance plans.Services Provided: * Psychological Assessments* Individual Counseling* Families and Couples Therapy* Group Counseling / Special Programs* Speech and Language Services* Psychiatric and Medication Management Services* Telehealth health* Reading Interventions (Children & Teens)Behavioral Health Clinic is LegitScript-certified. View our public verification here: https://www.legitscript.com/websites/wibehavioralhealth.com

Founded in 2013
Brookfield, Wisconsin, USA
85 employees (2 in marketing)

Salaries

Posted range

$70K/yr – $80K/yr

Taken straight from the job posting.

See all Behavioral Health Clinic salaries
Behavioral Health Clinic logo

Full Time Marketing & Communications Manager

Behavioral Health Clinic · Wausau, WI · On-site