Freelance Senior Manager, Programmatic

Troy, MI (On-site)

$46/hr – $64/hrSenior Level5+ years expTemporary

Posted 1 hr ago

Job Summary

Owns programmatic commerce media strategies and campaign optimization across retailer ecosystems, translating analytics into growth recommendations while mentoring teammates.

  • Leads full-funnel activation for commerce media programs
  • Collaborates on retailer platform campaigns (Amazon DSP and others)

Job Description

Requirements

  • 5+ years of experience in programmatic advertising, commerce media, retail media, shopper marketing, eCommerce, or performance media activation.
  • Hands-on experience managing campaigns within Amazon DSP and other leading demand-side or retail media platforms; experience with Walmart Connect or additional retailer ecosystems is a plus.
  • Experience developing full-funnel media strategies within commerce media, retail media, eCommerce, marketplace, CPG, or omnichannel marketing environments.
  • Strong understanding of retailer first-party data, shopper audiences, bidding and budget strategies, onsite and offsite inventory, closed-loop measurement, ROAS, new-to-brand metrics, incrementality, and optimization methodologies.
  • Demonstrated success managing complex client relationships and translating media, shopper, and commerce performance into clear investment and growth recommendations.
  • Experience mentoring, coaching, or managing team members.
  • Strong analytical and problem-solving capabilities, including the ability to connect campaign metrics with sales, conversion, category, and customer outcomes.
  • Advanced Excel skills, including Pivot Tables, lookups, and performance analysis.
  • Excellent communication, presentation, and storytelling abilities, with the ability to simplify complex media and commerce concepts for cross-functional and senior audiences.
  • Ability to balance strategic commerce leadership with hands-on programmatic execution when needed.

Benefits

  • The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
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Publicis Commerce

We are a dedicated, global commerce service and division of Publicis Groupe comprised of over 10k+ consumer-focused experts who help build unique, end-to-end commerce experiences for all Publicis Groupe agencies and their clients. Publicis Commerce is supported by Profitero, the leading global eCommerce insights platform trusted by 4,000+ of today’s most successful brands.

New York, New York, USA
180 employees

Salaries

Posted range

$46/hr – $64/hr

Taken straight from the job posting.

See all Publicis Commerce salaries

Marketing Team

Median Career Experience
16 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
10

Traffic Signals

Monthly Visitors
9.7K
Traffic Source Mix
Search
32.9%
Direct
21.8%
Referral
5.1%
Social
3.1%
Paid
0.6%

Headcount Trend

Current headcount: ~180

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Freelance Senior Manager, Programmatic

Publicis Commerce · Troy, MI · On-site