Responsibilities

• Develop monthly PR strategies and story angles.
• Pitch editors across fashion, lifestyle, travel, design, entrepreneurship, and culture.
• Build and maintain targeted media lists.
• Coordinate product gifting with editors, stylists, and select creators.
• Identify podcast, interview, and speaking opportunities for the founder.
• Research seasonal gift guides, awards, and editorial opportunities.
• Follow up consistently and maintain a press tracker.
• Provide a concise monthly report with outreach, responses, placements, and recommendations.

Requirements

• 3+ years of experience in fashion, lifestyle, design, or contemporary brand PR.
• Experience with independent, artisan, contemporary, boutique, or slow fashion brands is preferred.
• Strong writing and pitching skills.
• Highly organized, proactive, and relationship-oriented.
• A genuine appreciation for storytelling, craftsmanship, and creative brands.