Anywhere Real Estate

Field Marketing Specialist - Westlake Village, CA

Westlake Village, CA (Unknown)

Salary Not AvailableMid Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own a regional field marketing and recruiting engine that blends agent coaching, digital branding, and local campaigns to drive advisor growth and office-wide visibility.

  • Regional Field Marketing: identify high-potential agents, craft personal marketing plans, and track online presence via a digital scorecard.
  • Recruiting & Campaigns: partner with creative to run local recruiting ads and manage testing on messaging and channels that attract top agents.
  • Education & Compliance: deliver workshops, ensure Fair Housing and REALTOR guidelines are followed, and onboard new agents across four offices.

Job Description

  • Working with branch managers and leadership to identify and prioritize agents who need strategic marketing and brand support
  • Consulting with agents on personal marketing strategies, through group and individual sessions, while showcasing our Core 4 (agent production, coaching, culture and helping them build personal wealth)
  • Helping real estate sales agents create a digital marketing strategy using social media (organic and paid advertising), building an impactful online profile, and promoting their online customer testimonials
  • Conducting an annual review of agents’ “digital scorecard” to measure their online presence and identify opportunities for improvement
  • Providing issue resolution and one-on-one assistance to agents as needed
  • Preparing a monthly calendar of educational and training opportunities and promoting/presenting marketing workshops in-office and online on multiple marketing related topics.
  • Supporting multiple offices in the region by attending and presenting at group and one-on-one meetings, assisting with awards and recognition initiatives, and representing offices in community outreach and company charitable events
  • Reaching out to and assisting office staff with newly affiliated real estate agents in getting onboarded and set up for success
  • Preparing personalized recruiting presentations as requested for VIP agents, and participating in the presentation with the branch manager
  • Working with the creative team to create and manage local recruiting and ad campaigns

Marketing Team

Marketing Roles Posted (Last 30 Days)
2