Field Marketing Representative

Dimondale, MI (Hybrid)

$55K/yr – $75K/yrMid Level2+ years expFull time

Posted 1 day ago

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Job Description

Responsibilities

  • Translate market-wide programs into successful local activation within your region through product sampling, event partnerships, and in-store activation.
  • Develop relationships with general managers, buyers, budtenders, and marketing departments.
  • Visit and maintain relationships with top, key accounts in your region, executing customized marketing activations where applicable.
  • Align with sales counterparts to support activations, merchandising, and sales blitzes in your area including accountability for collection of sales reports and credits from vendor days and other activations
  • Assist in hosting production facility visits with top accounts and budtenders.
  • Develop and share social media content to be used locally and on main accounts.
  • Represent Mitten Extracts at all brand events
  • Execute budtender trainings weekly
  • Execute store visits weekly
  • Assist with set up, tear down and logistics of events

Requirements

  • 2 years of field marketing experience in cannabis, beverage, CPG, clothing, lifestyle, or health and beauty.
  • Good interpersonal skills, experienced at dealing with busy customers and retail teams.
  • Proficiency in quantitative goal setting and tracking through CRM platform and sales data.
  • Organizational skills to manage multiple marketing initiatives and events simultaneously.
  • Reliability to turn up on time & ability to work independently.
  • Have a passion for and knowledge of cannabis, including familiarity with different product types, strains, and trends.
  • Proficiency in executing collaborative marketing projects from idea through execution.
  • Excellent verbal and written communication skills to convey marketing messages effectively to a diverse audience, including consumers and retailers.
  • Ability to connect with consumers and partners, gather feedback, and build relationships to enhance brand loyalty.
  • Creative thinking to develop innovative marketing ideas and campaigns that set the brand apart in a competitive market.

Benefits

  • Dental insurance
  • Health insurance
  • Mileage reimbursement
  • Paid time off
  • Vision insurance

Marketing Team

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