Responsibilities

• Coordinate and execute in-store demos and budtender education events throughout Central California (minimum of 15 events per month)
• Provide product samples, branded swag, and approved promotional materials during events
• Educate and engage budtenders to increase product knowledge, brand loyalty, and overall sales performance
• Work closely with the Sales Team and Director of Sales & Distribution to better understand retail partner needs and goals
• Identify opportunities to improve retail visibility, merchandising, and display placement
• Critically evaluate program effectiveness and adjust strategies to improve participation and overall success
• Collect detailed feedback and complete post-event questionnaires to measure demo performance and impact
• Support retail partners with high-energy, professional brand representation
• Collect cash payments and obtain signed invoices when necessary
• Assist with customer concerns and provide timely feedback to management

Requirements

• Strong communication and relationship-building skills
• Self-motivated with a strong work ethic and sales mentality
• Comfortable working independently and traveling throughout the Central Valley
• Knowledge of cannabis products and culture preferred
• Prior experience in field marketing, brand ambassador work, cannabis sales, or promotions is a plus
• Must be organized, reliable, and professional in retail environments

Preferred

Benefits

• Dental insurance
• Employee discount
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance