Field Marketing Manager

Austin, TX (On-site)

$109K/yr – $143K/yrSenior Level5+ years expRegular/Permanent

Posted 3 hrs ago

Job Summary

Own and lead marketing initiatives for the Management Unit, driving brand positioning, budget execution, and partner relationships while developing people and aligning with strategic plans.

  • Lead annual and 3-year marketing plan development with strategy alignment
  • Manage agency and activation partnerships to support core brands
  • Develop and coach teams to enable growth and high performance

Job Description

Responsibilities

  • Lead a team of talented colleagues, and support their growth and development through career discussions and consistent one on one conversations
  • Building the Molson Coors portfolio of brands within the management unit or territory level by driving local brand positioning and investment
  • Lead Management Unit budget execution, and collaborate with sales teams to drive co-op partner/distributor investment
  • Create strong customer relationships with alliance partners and provide thought leadership on industry and activation
  • Collaborate with strategy and planning teams and co-develop annual and 3 year marketing plans inclusive of Management Unit Alliance roadmap and investment strategy
  • Activate and develop support plans against new brands, national packaging innovations, and local promotional packaging opportunities aligned with strategic priorities
  • Relationship owner with key agency partners (creative (ATL/BTL), media, experiential)
  • Development of people and team inclusive of FMA and CDX (where applicable)
  • Conduct regular in-market work to both evaluate the effectiveness of our plans and to identify opportunities that enable us to be first choice for our customers and consumers

Requirements

  • Bachelor’s Degree in sales or marketing or a related field OR an equivalent experience
  • 5+ years of experience with marketing campaigns and field campaigns
  • The ability and willingness to travel regularly within the assigned market or territory to support business needs, as well as occasional meetings, trainings, and events outside the assigned territory
  • You love a challenge. You complete complex projects quickly and adeptly with your understanding of the business priorities. You act with appropriate urgency to various market events and trends that require a quick turnaround in plans and strategy
  • You are confident and competent. You are diplomatic, professional and exercise great judgment in developing and maintaining excellent business relationships within the business
  • You are serious about results and take pride in a proven track record in delivering

Benefits

  • Flexible work programs that support work life balance
  • We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities
  • We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are
  • Engagement with a variety of Business Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization
  • Ability to grow and develop your career centered around our First Choice Learning opportunities
  • Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental, vision, a retirement savings plan with incredible employer match, generous paid time off plans, an engaging Wellness Program, and an Employee Assistance Program (EAP) with amazing resources
  • Access to cool brand clothing and swag, top events and, of course... free beer and beverages!
  • Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences
Molson Coors logo

Molson Coors

3.9 Glassdoor

From Coors Light, Miller Lite, Molson Canadian, Carling and Staropramen to Coors Banquet, Blue Moon Belgian White, Leinenkugel’s Summer Shandy, Vizzy, Creemore Springs and more, our 16,000+ employees across the globe make and market many of the most beloved beverage brands in the world. While our history is rooted in beer, we offer a modern portfolio that expands beyond the beer aisle with energy drinks, non-alc beer and canned cocktails, ready-to-drink coffee and more.Molson Coors Beverage Company is a publicly traded company that operates through Molson Coors North America and Molson Coors Europe, and is traded on the New York and Canadian Stock Exchange (TAP). Our commitment to raising industry standards, promoting the responsible consumption of our products, and leaving a positive imprint on our employees, consumers and communities is reflected on our website, www.molsoncoors.com. Celebrate responsibly. Follow only if legal drinking age and do not share with those who are underage. TERMS: http://bit.ly/TnCs-MC

Founded in 1900
Chicago, Illinois, USA
12K employees (1,097 in marketing)
77% recommend to a friend
85% CEO approval

Salaries

Posted range

$109K/yr – $143K/yr

Taken straight from the job posting.

See all Molson Coors salaries

Marketing Team

Marketing Team Size
973 (8% of company)
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$2.9B
Last Raise
$866M
Post IPO Debt, 1 years ago

Funding History

  • May 2024
    Post IPO Debt • $866M
  • Jun 2023
    Post IPO Debt • $2B

Traffic Signals

Monthly Visitors
205.1K
Traffic Source Mix
Search
39%
Direct
46%
Referral
8.9%
Social
5.2%
Paid
0.7%

Headcount Trend

Current headcount: ~12K

Recent News

Molson Coors logo

Field Marketing Manager

Molson Coors · Austin, TX · On-site