Field Marketing Manager - Metro NYC

New York, USA (On-site)

$77K/yr – $83K/yrFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Description

Field Manager 

Full Time: Metro NYC

Immediate Hire

Agency Overview

Established in 2010, NGP has since become an industry leader in marketing brand experiences + creating cultural relevance. Marketing is the art of telling a great story and we are some of the best storytellers in the business. We deliver experiences that are measured against excellence, from concept to completion. 

Role Overview:

A Field Manager (FM) spearheads all aspects of localized experiential activity from development through execution. This single point of contact is responsible for delivering on all event and reporting needs. Projects can vary from experiential consumer activations, product launches, influencer dinners, pop-ups, festivals, to other regional brand activations. You will be the client liaison for the region on all programs from development through execution, managing all facets with a team based in each assigned market within your region.

This position is responsible for performing skilled computer duties with extreme attention to detail.

Job responsibilities:

  • Serve as the primary point of contact for regional brand and sales teams as well as agency partners 
  • Build, develop and nurture client relationships within respective regions inclusive of commercial marketing, local sales, state managers and distributor partners, etc.
  • Oversee all aspects of field operations for assigned markets, including staff recruitment, brand/program trainings, logistic management, scheduling, on-site management, reporting, quality assurance and communication with leadership
  • Fully understand the client’s business needs and challenges (including current industry knowledge), while delivering on agency’s business objectives and goals.
  • Work with the Field Marketing Director and FMA to develop, manage, and reconcile execution budgets, including T&E, throughout programming
  • Approve of payment for staff once event is completed
  • Gather and share market, target, and cultural insights related to program performance, competitors, trends, and threats
  • Communicate program results, summarizing findings, and work with senior team members to recommend program enhancements and/or changes to optimize business growth and opportunities
  • Providing added value to client's business through seamless execution, innovative solutions, and progressive ideas.
  • Building on-site production materials including ROS, staff plan, contact/vendor lists, etc. 
  • Manage storage unit and POS inventory on an ongoing basis
  • Conduct monthly inventory audits and complete required reporting
  • On-site support of all event production elements pre, during and post event
  • Determination of recruitment profile along with hiring of staff for each event

Qualifications & Requirements: 

  • Experience overseeing spirit-based programming preferred
  • Proficiency in respective brand programming and education
  • Exceptional organizational and communication skills
  • Strong track record of establishing and maintaining cross-functional, working relationships (in-person and remote).
  • Proven ability to multitask and handle multiple projects and varied workstreams
  • Excellent project management skills, including planning, scheduling and vendor negotiation
  • Experience training peers and subordinates, while monitoring the team’s resulting output.
  • Knowledge of design, lighting, sound, video, photography and social media
  • Proficiency with Google Workspace, Docs, Sheets, Slides
  • Ability to travel for client meetings, site visits and event executions
  • Keen awareness of event industry activity
  • An eclectic sense of style and creativity
  • Ability to work long hours, weekends and holidays
  • 1- 3 years of Field Marketing Experience

 Compensation Structure

  • Base Salary: $76,500- $82,500
  • Bonus: 10% of base tied to program KPIs, company financials.
  • Milestone Bonuses: Triggered by revenue growth, expansion wins, or market launches
  • This position is based in the Metro NYC area

Benefits Snapshot

  • Medical, Dental & Vision Insurance – Multiple plan options with telemedicine access
  • Generous PTO & Paid Holidays – Prioritizing work-life balance
  • Life & Disability Insurance – Company-paid options for added security
  • HSA & FSA Plans – Tax-advantaged savings for healthcare and dependent care
  • Employee Assistance Program (EAP) – 24/7 confidential support services
  • Professional Development – Ongoing training and leadership growth
  • Wellness Perks – Gym discounts, wellness programs, and more

At NGP, we are a group of people growing together and having fun doing it. We support a diverse and inclusive environment where everyone has a voice to contribute to the team. We value unique insights, respect all backgrounds, and enjoy sharing our experiences.

NGP is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, military veteran status and all other characteristics, attributes or choices protected by law. All recruitment and hiring decisions are based on an applicant's skills and experience.

New Ground Promotions (NGP) logo

New Ground Promotions (NGP)

We create compelling experiences and memorable content thatpeople will want to share. We are a multi-faceted creative group with great brand experience that includes experiential, event production, strategy, and field marketing.

Founded in 2010
New York, New York, USA
41 employees (8 in marketing)