Responsibilities

• Own end-to-end planning and execution of industry trade shows, conferences, and hosted events — including logistics, booth experience, vendor coordination, and budget management
• Develop and execute pre- and post-show campaigns in close collaboration with sales and SDRs to drive attendance, engagement, and pipeline follow-through
• Partner with the Senior Director to ensure field activities align with regional account-based marketing strategies and broader pipeline goals
• Track and report on event ROI, attendance metrics, and sourced/influenced pipeline
• Support partner-centric product launches and solution announcements — coordinating messaging, timing, and promotional activities across internal and external partner networks
• Execute co-marketing campaigns with strategic partners that demonstrate how ConductorOne + partner solutions address the identity challenges created by AI, cloud-native architectures, and non-human identities
• Support the development of partner marketing toolkits — including pitch decks, battle cards, solution briefs, and co-branded collateral — that help partners position AI-native identity management
• Coordinate partner participation in industry events, co-hosted webinars, roadshows, and partner advisory councils; manage joint field activations with alliance and channel partners
• Execute MDF-funded programs and co-marketing initiatives, ensuring partner investments are tracked and delivering measurable outcomes
• Create compelling partner-focused content (case studies, white papers, blog posts, webinars, solution guides) that showcases joint value propositions and demonstrates how ConductorOne enables secure AI adoption at scale
• Develop field-facing materials that support regional sales motions and event follow-up
• Track, analyze, and report on partner marketing program effectiveness, field event performance, pipeline influence, and ROI to continuously optimize efforts
• Maintain visibility into how field and partner investments translate to sourced and influenced revenue

Requirements

• 4–6 years of marketing experience, with a minimum of 2 years in partner, channel, field, or ecosystem marketing
• Demonstrated experience executing trade shows and industry events end-to-end — from planning through post-show follow-up
• Experience in B2B SaaS, cybersecurity, or enterprise software environments strongly preferred
• Familiarity with identity and access management (IAM), identity governance (IGA), or AI identity management is a strong plus
• Understanding of how AI is transforming enterprise security and identity requirements is valuable
• Strong project management skills — you can manage multiple partner programs and field events simultaneously without dropping the ball
• Excellent written and verbal communication skills — you can translate technical concepts into compelling narratives for diverse audiences
• Creative content creator who can develop compelling materials with SMEs and adapt sophisticated positioning for different partner and field contexts
• Collaborative team player comfortable working across sales, product, field marketing, and external partner organizations
• Analytical mindset with experience measuring marketing impact, event ROI, and partner engagement metrics
• Self-starter mentality with the ability to thrive in a fast-paced startup environment
• Strategic thinker who can connect field and partner programs to broader revenue objectives

Preferred

• Experience with partner relationship management (PRM) platforms
• Background working with system integrators, MSPs, or technology alliance partners (especially those with AI, cloud, or security practices)
• Existing relationships in the identity, cybersecurity, or AI ecosystem
• Experience with marketing automation and CRM tools (e.g., HubSpot, Salesforce)
• Track record of aligning partner and field marketing for regional or account-based strategies
• Experience in emerging technology categories or with AI-focused companies