Responsibilities

• Develop and execute a comprehensive event marketing plan supporting lead generation, pipeline acceleration, and customer retention.
• Partner with Sales and Customer Success to identify target accounts, define event objectives, and align event activities with GTM priorities.
• Evaluate and recommend which annual conferences and trade shows to attend based on ROI and strategic impact.
• Plan and launch regional meetups or customer events to build community and engagement.
• Manage all event logistics, including booth design, shipping, travel, collateral, and on-site execution.
• Oversee timelines, budgets, and vendor relationships to ensure each event runs smoothly and efficiently.
• Collaborate with the creative team on branded experiences, signage, giveaways, and pre/post-event campaigns.
• Capture leads, feedback, and data from each event to continuously optimize performance.
• Track event-driven leads, influence on pipeline, and ROI using CRM and marketing automation tools.
• Work closely with Sales to ensure leads are properly followed up and attributed.

Requirements

• 3+ years of experience in field marketing, event coordination, or B2B marketing (SaaS experience preferred).
• Proven ability to manage multiple events simultaneously while meeting strategic goals.
• Experience collaborating cross-functionally with sales, creative, operations, and customer success teams.
• Willingness to travel.
• U.S. work authorization is required. This role is not available for sponsorship.
• Strong understanding of marketing metrics, pipeline tracking, and post-event reporting
• Excellent organization and attention to detail
• Clear and persuasive communicator, both written and verbal
• Creative thinker who can connect logistics with storytelling and brand impact
• Skilled in project management and vendor coordination
• Comfortable using CRM and marketing automation tools to measure success

Benefits

• Flexible schedule – work around your life and your needs; we don’t count your hours.
• Unlimited Paid Time Off – yes, really!*
• Fully remote.
• Comprehensive health insurance.*
• Vision and dental insurance.*
• Group life Insurance.*
• Quarterly employee bonuses.*
• 401K retirement plan.*
• Yearly company retreat.*
• Potential for customer event access.