Executive Vice President, Earned Media Strategy

Responsibilities

• Set the strategic vision for earned media and integrated communications across major corporate clients
• Serve as a trusted counselor and business partner to internal partners and senior client leaders, advising on complex communications challenges, executive visibility, reputation, and high-stakes media engagement.
• Lead the development of audience-led, culturally relevant ideas that create impact across earned, social, owned, paid, creator, partnership, and emerging channels.
• Partner with Strategy, Analytics, Creative, Client Experience, and integrated media teams to deliver distinctive solutions that address marketing and broader business needs.
• Shape the choreography of ideas across channels, ensuring each touchpoint works together to maximize relevance, reach, and impact.
• Build and leverage senior media, client, and industry relationships to unlock opportunities
• Provide executive oversight for major programs, ensuring strategic rigor, exceptional storytelling, strong delivery, and data-informed optimization.
• Support account growth, retention, and new business opportunities across earned media and integrated communications specialty.
• Identify and champion opportunities to expand client engagements across disciplines, geographies, specialty capabilities, and agency partners.
• Develop senior-level strategic recommendations and lead high-impact presentations, pitches, and client discussions.

Requirements

• 18+ years of experience. Agency experience preferred.
• Experience leading projects from start to finish, working with integrated teams across various disciplines.
• Proven track record of success in the corporate sector, including reputation management, executive visibility, crisis communications, and proactive media relations.
• Bachelor's degree

Preferred

• multi-sector (e.g., financial services, technology, healthcare) expertise