Responsibilities

• Own the strategy, planning, and execution of our annual user conference (FWD).
• Evaluate and prioritize conferences, sponsorships, customer events, and field marketing opportunities.
• Establish measurable goals and success metrics for every event.
• Lead planning and execution for conferences, trade shows, executive dinners, customer events, and networking programs.
• Manage budgets, logistics, vendor relationships, sponsorship deliverables, and onsite execution.
• Partner with Sales, Customer Success, Product, and Leadership to align events with business goals.
• Develop repeatable event processes and playbooks that improve efficiency and consistency.
• Track performance, pipeline contribution, influenced revenue, and ROI.
• Deliver post-event analysis and recommendations to leadership.
• Own event budgets and ensure investments align with expected business outcomes.

Requirements

• Have 8+ years of experience leading B2B event marketing programs from strategy through execution.
• Have a track record of using events to generate pipeline, strengthen customer relationships, and support revenue growth.
• Are comfortable making recommendations backed by data, business impact, and ROI.
• Build strong relationships across teams and know how to drive alignment without formal authority.
• Can manage multiple complex projects simultaneously while maintaining exceptional attention to detail.
• Enjoy creating memorable experiences and thrive in the fast-paced environment that comes with live events.

Preferred

• Experience with HubSpot, Cvent, or similar event and marketing technologies is strongly preferred.

Benefits

• 8 Company Holidays (office will be closed)
• 2 Floating Holidays
• 2 Wellness Days
• Starting at 10 days of PTO
• Subsidized medical, dental, and vision insurance
• 401(k) Plan with up to 4% matching
• Pre-tax commuter benefits
• Flexible work arrangements available
• Casual dress
• Referral bonuses