Events & External Marketing Coordinator

Lanark, IL (On-site)

$44K/yr – $47K/yrMid Level2+ years expFull time

Posted 18 hrs ago

Job Summary

Owns the planning, promotion, and execution of member events and marketing initiatives to grow engagement and awareness for Lake Carroll.

  • Leads end-to-end event planning, budgeting, and on-site management
  • Develops external marketing campaigns, content, and partner relations
  • Manages budgets, performance metrics, and brand consistency

Job Description

Responsibilities

  • Event Planning & Execution: Plan, budget, promote, and execute a year-round calendar of member events, such as: Seasonal celebrations (Memorial Day, Fourth of July, Labor Day, holiday gatherings); Concerts, live music, and entertainment events; Family events, youth activities, and community festivals; Lake & beach events such as band of the barge, boat regatta, etc.; Social and networking events for new and prospective members; Coordinate vendors, entertainers, caterers, rentals, permits, and volunteers; Manage event registration and payment processing; Oversee setup, onsite management, and teardown, ensuring safety and a high-quality experience; Track attendance, revenue, and expenses, and evaluate events through member feedback; Collaborate with Association committees and volunteer groups on event planning
  • External Marketing & Promotion: Develop and carry out a marketing plan that promotes Lake Carroll to prospective buyers, visitors, and the regional community; Create engaging content, including photography, video, graphics, email campaigns, and blog posts; Coordinate advertising, print materials, signage, and promotional campaigns; Partner with real estate agents, builders, and local businesses to promote property sales and community awareness; Support guest and prospect tours, open houses, and welcome materials; Build relationships with local media, chambers of commerce, tourism organizations, and community partners; Attend various trade shows as needed to promote the
  • Administration: Develop and manage event and marketing budgets; Track marketing performance and report results to the General Manager; Maintain brand consistency across all communications; Coordinate with internal departments to ensure accurate, timely promotion of amenities and programs

Requirements

  • High school diploma or equivalent
  • 2+ years of experience in event planning, marketing, communications, hospitality, or a related field
  • Strong written and verbal communication skills
  • Proficiency with social media platforms, email marketing tools, and basic graphic design software (such as Canva or Adobe)
  • Strong organizational skills with the ability to manage multiple events and deadlines
  • Customer service mindset and ability to work well with members, volunteers, vendors, and staff
  • Ability to work weekends, evenings, and holidays as events require
  • Ability to pass a background check

Preferred

  • Bachelor’s degree in marketing, communications, hospitality, event management, or a related field
  • Experience in a POA, resort, club, tourism, or real estate setting
  • Experience with website content management systems and photography or video editing
  • Experience managing budgets and vendor contracts
  • Familiarity with event or association management software
  • Valid driver’s license with a clean driving record

Benefits

  • Health, dental, and vision insurance
  • Paid time off and holidays
  • Retirement plan / 401(k)
  • Member amenity privileges
  • Opportunities for professional development
  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Life insurance
  • Vision insurance

Salaries

Posted range

$44K/yr – $47K/yr

Taken straight from the job posting.

See all Lake Carroll Association salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.9K
Traffic Source Mix
Search
44.9%
Direct
24.6%
Referral
8.3%
Social
6.7%
Paid
5.6%

Headcount Trend

Current headcount: ~5
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Events & External Marketing Coordinator

Lake Carroll Association · Lanark, IL · On-site