Responsibilities

• Plan and execute event strategy
• Define and deliver a US event program aligned with business priorities (AI, Neo Cloud, enterprise and service provider segments)
• Own end-to-end execution of trade shows, conferences, hosted events, and webinars
• Drive demand generation through events
• Design event campaigns that generate qualified pipeline and accelerate opportunities
• Collaborate closely with sales to align on target accounts, objectives, and post-event follow-up
• Develop messaging and content
• Create compelling, top-of-funnel marketing content including messaging and value propositions, speaking abstracts and submissions, email and social media campaigns
• Ensure consistency of messaging across channels and audiences
• Manage event logistics and operations

Requirements

• Bachelor’s degree in marketing, business, or a related field are preferred
• 5–7 years of experience in event marketing, field marketing, or demand generation roles
• Most important: You understand how events drive business impact
• You bring strong experience in event marketing and demand generation, preferably in B2B technology
• You are a highly organized project manager who can manage multiple complex events simultaneously
• You have a strong marketing foundation, including campaigns, messaging, and digital channels (email, social)
• You are a strong communicator and writer, able to translate technical concepts into clear, engaging marketing content
• You have a collaborative mindset, working effectively across sales, product, and marketing teams
• You are data-driven, with the ability to measure performance and optimize ROI
• You are a self-starter, comfortable operating in a fast-paced, global environment

Preferred

• Experience in networking, cloud, security, or AI infrastructure markets
• Familiarity with service providers, enterprise IT, or data center ecosystems