Responsibilities

• Plan, manage, and coordinate all event types, including industry tradeshows, webinars, client dinners, regional roundtables, and sales-driven regional/local events.
• Work closely with sales and marketing leadership to define event strategy by territory, vertical or solution focus.
• Own end-to-end logistics, including venue/vendor management, budgets, registration, shipping, signage, swag, and post-event follow up
• Coordinate event sequence needs in Hubspot, including invites, reminders, and post-even nurture
• Manage event calendar and timeline, working across departments to avoid conflicts and ensure strategic prioritization
• Collaborate with graphic design and content teams to produce event assets: signage, decks, landing pages, one-pagers, and social posts
• Partner with field and channel marketing for co-branded events, vendor sponsorships, and joint GTM initiatives
• Track pipeline and lead attribution for all events using Hubspot, generating regular performance reports
• Maintain inventory of marketing swag and booth collateral, and ensure quality is consistent across events
• Serve as on-site lead for key events, managing set-up, lead capture, and coordination with speakers and partners

Requirements

• Bachelor’s degree in marketing, communications, business, or a related field.
• 3+ years of experience in event marketing, field marketing, or corporate event planning (B2B preferred)
• Familiarity with Hubspot CRM and basic CRM/event reporting workflows
• Proven experience managing logistics and planning events across multiple regions
• Excellent project management and organizational skills with strong attention to detail
• Strong written and verbal communication skills, especially for working cross-functionally
• Ability to manage multiple events simultaneously, often across different stages of execution
• Familiarity with event platforms (I.e. On24, Hubspot) and marketing automation tools
• Understanding of event ROI and experience in tracking attribution and lead outcomes
• Creative problem solver with a bias toward action and ownership