Employer Brand Program Manager

San Francisco, CA (On-site)

$120K/yr – $155K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own end to end employer brand events and partnerships across NA and LA, translating events into recruitment pipelines and measurable brand impact.

  • Events & Partnerships: Build a strategic road map with KPIs and coordinate a calendar of in person and virtual events that align to hiring goals.
  • Cross functional Execution: Partner with Marketing, Recruitment, DEI and external partners to design experiences that showcase the employer brand and drive pipeline.
  • Measurement and Optimization: Track ROI, report insights, and iterate on activation strategies to improve candidate quality and brand lift.

Job Description

Responsibilities

  • Strategize, plan, and execute initiatives to level up our approach to employer brand events and partnerships in North America and Latin America
  • Develop a clear, strategic roadmap with KPls for recruiting events and activations that align with hiring pipeline goals and broader Employer Brand initiatives
  • Manage a robust events calendar of in-person and virtual events
  • Collaborate with internal stakeholders across the business to deliver event experiences that communicate and showcase our employer brand
  • Establish and nurture strong working relationships with internal stakeholders and external partners to drive success
  • Track, analyze, and report on metrics to evaluate the effectiveness and ROI of events and partnerships
  • Organize and coordinate all aspects of event execution, including set-up for both in-person and virtual formats
  • Deliver creative and engaging event experiences that drive talent pipeline generation, boost brand visibility, and foster retention
  • Contribute to content and campaign efforts and work cross-functionally with the Employer Brand team to support the overall strategy

Requirements

  • 5+ years of events marketing experience (experience in recruitment events is a plus)
  • Strong track record of driving results and innovation with an eye for creative problem-solving
  • Experienced collaborator skilled at working with regional and global stakeholders to establish cohesive strategies, clear accountability for outcomes, and drive efficient, cross-functional execution
  • Experience partnering with Marketing, Recruitment, and DEI teams to build pipelines by translating business objectives into tactical marketing events that influence and attract target audiences
  • You’re passionate about DEI and understand the importance of reaching diverse and underrepresented communities
  • You’re data-driven and can analyze and communicate ROI from events
  • You have excellent stakeholder management and communication skills
  • The ability to travel for collaboration and event facilitation as needed
  • Portuguese or Spanish language skills are a plus, but not required

Preferred

  • Portuguese or Spanish language skills are a plus, but not required
Adyen logo

Adyen

3.8 Glassdoor

Adyen (AMS: ADYEN) is the financial technology platform of choice for leading companies. By providing end-to-end payments capabilities, data-driven insights, and financial products in a single global solution, Adyen helps businesses achieve their ambitions faster. With offices around the world, Adyen works with the likes of Meta, Uber, H&M, eBay, and Microsoft.For support visit: https://support.adyen.com

Founded in 2006
Amsterdam, North Holland, NLD
5.3K employees (255 in marketing)
71% recommend to a friend
87% CEO approval

Traffic Signals

Monthly Visitors
36.8M
Monthly Google Ads Budget
$487.6K
Traffic Source Mix
Search
9.2%
Direct
31.2%
Referral
58.5%
Social
0.3%
Paid
0.8%

Headcount Trend

Current headcount: ~5.3K

Marketing Team

Marketing Team Size
201 (4% of company)
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$266M
Last Raise
$250M
Series Unknown, 10 years ago

Funding History

  • Sep 2015
    Series Unknown
  • Dec 2014
    Series B • $250M
  • Aug 2011
    Series A • $16M

Recent News