Email and Social Media Marketing Specialist

Saint Louis County, MO (On-site)

Salary Not AvailableMid Level1+ years expFull time

Posted 2 days ago

Job Summary

Own and optimize email and social campaigns from concept to execution, collaborating across design, product, and HR to maintain brand voice and measure impact.

  • Lead planning and execution of email and social campaigns
  • Coordinate with designers, writers, and product teams
  • Analyze performance and iterate

Job Description

Responsibilities

  • Own the planning, creation, scheduling, and execution of email and social media campaigns.
  • Manage and grow Super Bright LEDs' presence across Facebook, Instagram, LinkedIn, and other relevant social channels.
  • Develop engaging email content supporting product launches, promotions, seasonal campaigns, customer retention, and brand initiatives.
  • Build, schedule, and deploy email campaigns using Dotdigital.
  • Develop & maintain social & email calendars.
  • Collaborate with designers, writers, product teams, and other internal stakeholders to develop campaign assets and messaging.
  • Monitor email and social performance, including engagement, click-through rates, audience growth, and other key performance indicators.
  • Use campaign results and audience insights to recommend improvements to future marketing efforts.
  • Maintain a consistent brand voice and messaging across customer-facing channels.
  • Monitor social conversations, comments, and emerging content trends relevant to the brand and our audiences.

Requirements

  • 1–3 years of experience in email marketing, social media, digital marketing, content creation, or marketing communications.
  • Strong writing, editing, and communication skills with the ability to adapt messaging for different audiences and channels.
  • Experience working with email marketing platforms such as DotDigital or similar tools.
  • Experience with social media management and publishing platforms such as Buffer, Canva, Meta Business Suite, and similar tools.
  • Comfortable reviewing marketing performance data and using insights to improve campaigns.
  • Strong organizational and project-management skills with the ability to manage multiple campaigns and deadlines.
  • Creative thinker who enjoys developing new campaigns, content, and engagement ideas.
  • Strong attention to detail.

Preferred

  • Bachelor's degree in marketing, communications, public relations, or a related field preferred, but relevant professional experience will also be considered.

Benefits

  • Medical, Dental, Vision, FSA, Life/AD&D, STD, Voluntary LTD, and Supplemental Life/AD&D
  • Paid Time Off, Paid Sick Time, Holidays, Jury Duty, and Bereavement
  • Annual raise and bonus
  • 401(k) retirement plan with 6% company match
  • Work schedule flexibility
  • Casual work environment
Super Bright LEDs, Inc. logo

Super Bright LEDs, Inc.

3.4 Glassdoor

Here at Super Bright LEDs (SBL) we specialize as an online retailer, wholesaler, and consultation company for LED lighting solutions. Our headquarters and warehouse are centrally located in St. Louis, MO. Since its founding in 2002, SBL has quickly grown from a small company offering only a few LED products to being an industry leader with thousands of LED products servicing a wide variety of customers. SBL is a trusted supplier of LED lighting across numerous industries including industrial, commercial, vehicle, home, and more.

Founded in 2002
Earth City, Missouri, USA
72 employees (17 in marketing)
1% recommend to a friend
1% CEO approval

Marketing Team

Marketing Team Size
12 (17% of company)
Median Tenure
10.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
446.2K
Monthly Google Ads Budget
$253K
Traffic Source Mix
Search
50.3%
Direct
29.6%
Referral
3.4%
Social
4.4%
Paid
8.9%

Headcount Trend

Current headcount: ~72
Super Bright LEDs, Inc. logo

Email and Social Media Marketing Specialist

Super Bright LEDs, Inc. · Saint Louis County, MO · On-site