Content Producer
Later
Boston, MA (Remote)
$80K/yr - $95K/yrIn-houseFull-timeMid level2+ years exp.
3 hrs ago
Editorial Lead And Brand Storyteller
District of Columbia, USA (Hybrid)
$81K/yr – $146K/yrMid Level8+ years expFull time
Posted 5 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own editorial quality and content strategy for a law firm, turning complex legal topics into accessible thought leadership while aligning with brand and SEO goals.
- Editorial & content ownership: steer the end-to-end workflow across practices, ensuring high standards and timely publication.
- SEO & distribution: partner with digital marketing to optimize content for search and drive cadence across websites, alerts, and campaigns.
- Thought leadership engine: translate attorney insights into publishable leadership pieces and marquee campaigns with cross-functional partners.
Job Description
- Responsibilities: Collaborate with Marketing and Business Development colleagues to develop and execute content for the firm’s website, practices, industries, and other channels.
- Responsibilities: Serve as a trusted editorial partner to attorneys firmwide, guiding content through the editorial process and maintaining high editorial standards with an expert audience.
- Responsibilities: Review and edit client alerts, articles, and other thought leadership content prior to publication, evaluating each for brand alignment, web style, SEO optimization, and substantive quality, including identifying content that warrants greater balance, nuance, or expansion.
- Responsibilities: Flag content issues, including legal, reputational, or editorial concerns, and escalate appropriately to ensure timely resolution before publication.
- Responsibilities: Research, write, and edit timely, on-brand content—including, but not limited to, thought leadership, website content, client stories, presentations, video scripts, brochures, and similar materials—that aligns with the firm's brand voice and supports business objectives for clients and prospects.
- Responsibilities: Develop marquee thought leadership that creates visibility for the firm and its key industries, and partner with marketing colleagues to build and execute integrated campaigns that amplify reach and impact.
- Responsibilities: Interview attorneys and subject-matter experts to translate their legal insight into thought leadership.
- Responsibilities: Manage editorial calendars across practices and industries, managing timing, themes, content pipeline, and cross-functional dependencies to ensure a consistent cadence of high-quality content.
- Responsibilities: Proactively prepare thought leadership recommendations based on NP’s strategic plan and market demands.
- Responsibilities: Partner with digital marketing colleagues to identify SEO opportunities, optimize existing web content, and ensure new content is built with search performance.
- Responsibilities: Stay current on search engine algorithm updates, SEO trends, and evolving best practices (including AI-driven search and answer engines), and apply that knowledge to the firm's content strategy.
- Responsibilities: Communicate clearly and professionally with all firm contacts, internal personnel, and outside vendors.
- Responsibilities: Ability to handle sensitive and/or confidential information.
- Nice-to-have: Sitecore experience preferred.
- Benefits: (none listed)
Nixon Peabody LLP
4.0 Glassdoor
Nixon Peabody LLP is an American Lawyer top-100 law firm in the United States and has 15 offices worldwide. Our firm delivers exceptional service to our clients and our communities by combining high performance, entrepreneurial spirit, deep engagement, and an unwavering commitment to a culture of collaboration, diversity, and humanity.
Founded in 1999
Boston, Massachusetts, USA
1.9K employees
74% recommend to a friend
74% CEO approval
Traffic Signals
Monthly Visitors
69K
Monthly Google Ads Budget
$5K
Traffic Source Mix
Search
50.3%
Direct
42.7%
Referral
5.5%
Social
0.7%
Paid
0.6%
Headcount Trend
Current headcount: ~1.9K
Marketing Team
Marketing Roles Posted (Last 30 Days)
1
